Rascasse Audience Intelligence

Waseda University Audience in Germany

A data profile of the people who buy, follow and care about Waseda University in Germany — modelled from more than twelve digital signal sources. Waseda University has an estimated audience of 358,207 people in Germany.

The average Waseda University fan in Germany is 27.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Bank for International Settlements, Free University of Berlin, Audrey Tautou, with strongest over-indexing on Bank for International Settlements (480.89× the country average).

Demographically, the Waseda University audience skews balanced with an average age of 27.2, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Waseda University fan in Germany is balanced, around 27.2 years old, with strong Career Orientation tendencies and a notable affinity for Bank for International Settlements.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Waseda University profile in Germany.

Audience size
358K
in Germany
Gender
54.1%
45.9% male
Age
27.2
average years
Country rank
#15248
POI in Germany
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Waseda University fans

54.1% are female, 45.9% are male, average age 27.2.

Fig. 02

Gender split

54.1%
Female
45.9%
Male
Demographic split for Waseda University audience in Germany
MetricValue
Female54.1%
Male45.9%
Average age27.2
Estimated audience size358,207
Fig. 03

Age distribution

Ø 27.2
average years
Age distribution of the Waseda University audience in Germany
Age bracketShare%
16-1959%
20-2917%
30-3911%
40-498%
50+4%
Fig. 04

Worldwide distribution

2.7%

of the worldwide Waseda University audience comes from Germany.

Worldwide audience distribution share by country for Waseda University
CountryShare
Japan92.2%
Germany2.7%
Vietnam1.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Waseda University audience in Germany is strongest.

Fig. 05

Top regions by affinity

Waseda University fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.63×
02Hessen~40K1.44×
03Baden-Württemberg~60K1.23×
04Nordrhein-Westfalen~90K1.12×
05Hamburg~9K1.08×
06Bayern~60K1.04×
07Bremen~3K1.02×
08Sachsen~20K1.00×
09Rheinland-Pfalz~20K0.99×
10Saarland~4K0.99×
11Sachsen-Anhalt~9K0.94×
12Thüringen~9K0.94×
13Mecklenburg-Vorpommern~6K0.94×
14Brandenburg~10K0.92×
15Schleswig-Holstein~10K0.91×
16Niedersachsen~30K0.85×
Fig. 06

Affinity by region

Affinity by region — Waseda University, Germany
0.85×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Waseda University audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Waseda University audience
#·InterestCategoryAffinity×
01Bank for International SettlementsPolitics & Society480.89×
02University of PotsdamBusiness & Career97.23×
03Audrey TautouMovies & TV66.72×
04Free University of BerlinBusiness & Career65.29×
05University of CambridgeBusiness & Career28.31×
06Natalie PortmanMovies & TV18.77×
07Humboldt University of BerlinBusiness & Career18.77×
08University of MannheimBusiness & Career18.77×
09Ruhr University BochumBusiness & Career18.77×
10University of HamburgBusiness & Career18.77×
11University of AugsburgBusiness & Career18.77×
12University of BonnBusiness & Career18.77×
13FernUniversität HagenBusiness & Career18.77×
14Columbia UniversityBusiness & Career18.77×
15Leipzig UniversityBusiness & Career17.19×
16University of OxfordBusiness & Career15.69×
17Technische Universität MünchenBusiness & Career14.54×
18MahjongGames12.18×
19Alicia VikanderMovies & TV11.91×
20Der TagesspiegelNews3.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Waseda University audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Waseda University audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.99×
Early Adopter MentalityPOWER1.73×
SpiritualityBALANCE1.61×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Waseda University audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.79×
Pet OwnershipJOY0.83×
DIY MentalityTHRILL0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Waseda University have in Germany?

Waseda University has an estimated audience of 358,207 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Waseda University fans?

54.1% of Waseda University fans are female, 45.9% are male, with an average age of 27.2 years.

03

Which brands do Waseda University fans like most?

Waseda University fans show strongest brand affinity for Bank for International Settlements (480.89×), Free University of Berlin (65.29×), and Audrey Tautou (66.72×) over the country average.

04

Where do Waseda University fans live in Germany?

Waseda University fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Baden-Württemberg (reach ~60K), and Bayern (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Waseda University fans also like?

Beyond Waseda University itself, the audience over-indexes on Free University of Berlin (65.29×), Audrey Tautou (66.72×), Natalie Portman (18.77×), and Humboldt University of Berlin (18.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Waseda University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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