Waseda University Audience in Germany
Waseda University has an estimated audience of 358,207 people in Germany. 54.1% are female, 45.9% are male, average age 27.2. Top brand affinities: Bank for International Settlements, Free University of Berlin, Audrey Tautou, Humboldt University of Berlin, University of Potsdam.
Top brand affinities include Bank for International Settlements, Free University of Berlin, Audrey Tautou, with strongest over-indexing on Bank for International Settlements (193.28× the country average). Demographically, the Waseda University audience skews balanced with an average age of 27.2, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Waseda University fans
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 27.2 |
| Estimated audience size | 358,207 |
Audience persona
The typical Waseda University fan in Germany is balanced, around 27.2 years old, with strong Sustainability tendencies and a notable affinity for Bank for International Settlements.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bank for International Settlements | 193.28× | Politics & Society |
| Free University of Berlin | 64.38× | Business & Career |
| Audrey Tautou | 51.7× | Movies & TV |
| Humboldt University of Berlin | 18.77× | Business & Career |
| University of Potsdam | 105.83× | Business & Career |
| Natalie Portman | 15× | Movies & TV |
| University of Mannheim | 18.77× | Business & Career |
| University of Oxford | 17.82× | Business & Career |
| Khan Academy | 18.74× | Business & Career |
| Ruhr University Bochum | 18.77× | Business & Career |
| Penélope Cruz | 18.77× | Movies & TV |
| University of Hamburg | 18.77× | Business & Career |
| Tagesschau | 2.57× | Movies & TV |
| Alicia Vikander | 13.45× | Movies & TV |
| Mahjong | 12.42× | Games |
| University of Augsburg | 18.77× | Business & Career |
| Leipzig University | 14.49× | Business & Career |
| University of Bonn | 18.77× | Business & Career |
| University of Regensburg | 18.77× | Business & Career |
| FernUniversität Hagen | 18.77× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.76 |
| Early Adopter Mentality | POWER | 1.64 |
| Career Orientation | POWER | 1.61 |
| Sports Activity | POWER | 1.55 |
| Design Affinity | PREMIUM | 1.4 |
| Patriotism | CONSERVATISM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 92.2% |
| Germany | 2.7% |
| Vietnam | 1.5% |
See Waseda University audiences in other countries
More University audiences in Germany
- University of Aleppo (2,062,633)
- Humboldt University of Berlin (1,531,994)
- Goethe University Frankfurt (1,376,736)
- University of Milan (1,052,892)
- University of Dental Medicine, Mandalay (1,010,896)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Waseda University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.