A data profile of the people who buy, follow and care about Waseda University in Germany — modelled from more than twelve digital signal sources. Waseda University has an estimated audience of 358,207 people in Germany.
The average Waseda University fan in Germany is 27.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Bank for International Settlements, Free University of Berlin, Audrey Tautou, with strongest over-indexing on Bank for International Settlements (480.89× the country average).
Demographically, the Waseda University audience skews balanced with an average age of 27.2, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Waseda University fan in Germany is balanced, around 27.2 years old, with strong Career Orientation tendencies and a notable affinity for Bank for International Settlements.
The key figures that characterise the Waseda University profile in Germany.
54.1% are female, 45.9% are male, average age 27.2.
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 27.2 |
| Estimated audience size | 358,207 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 59% | |
| 20-29 | 17% | |
| 30-39 | 11% | |
| 40-49 | 8% | |
| 50+ | 4% |
of the worldwide Waseda University audience comes from Germany.
| Country | Share |
|---|---|
| Japan | 92.2% |
| Germany | 2.7% |
| Vietnam | 1.5% |
Where the Waseda University audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 1.63× | |
| 02 | Hessen | ~40K | 1.44× | |
| 03 | Baden-Württemberg | ~60K | 1.23× | |
| 04 | Nordrhein-Westfalen | ~90K | 1.12× | |
| 05 | Hamburg | ~9K | 1.08× | |
| 06 | Bayern | ~60K | 1.04× | |
| 07 | Bremen | ~3K | 1.02× | |
| 08 | Sachsen | ~20K | 1.00× | |
| 09 | Rheinland-Pfalz | ~20K | 0.99× | |
| 10 | Saarland | ~4K | 0.99× | |
| 11 | Sachsen-Anhalt | ~9K | 0.94× | |
| 12 | Thüringen | ~9K | 0.94× | |
| 13 | Mecklenburg-Vorpommern | ~6K | 0.94× | |
| 14 | Brandenburg | ~10K | 0.92× | |
| 15 | Schleswig-Holstein | ~10K | 0.91× | |
| 16 | Niedersachsen | ~30K | 0.85× |
The strongest cross-interests of the Waseda University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bank for International Settlements | Politics & Society | 480.89× | ||
| 02 | University of Potsdam | Business & Career | 97.23× | ||
| 03 | Audrey Tautou | Movies & TV | 66.72× | ||
| 04 | Free University of Berlin | Business & Career | 65.29× | ||
| 05 | University of Cambridge | Business & Career | 28.31× | ||
| 06 | Natalie Portman | Movies & TV | 18.77× | ||
| 07 | Humboldt University of Berlin | Business & Career | 18.77× | ||
| 08 | University of Mannheim | Business & Career | 18.77× | ||
| 09 | Ruhr University Bochum | Business & Career | 18.77× | ||
| 10 | University of Hamburg | Business & Career | 18.77× | ||
| 11 | University of Augsburg | Business & Career | 18.77× | ||
| 12 | University of Bonn | Business & Career | 18.77× | ||
| 13 | FernUniversität Hagen | Business & Career | 18.77× | ||
| 14 | Columbia University | Business & Career | 18.77× | ||
| 15 | Leipzig University | Business & Career | 17.19× | ||
| 16 | University of Oxford | Business & Career | 15.69× | ||
| 17 | Technische Universität München | Business & Career | 14.54× | ||
| 18 | Mahjong | Games | 12.18× | ||
| 19 | Alicia Vikander | Movies & TV | 11.91× | ||
| 20 | Der Tagesspiegel | News | 3.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.99× | |
| Early Adopter Mentality | POWER | 1.73× | |
| Spirituality | BALANCE | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.79× | |
| Pet Ownership | JOY | 0.83× | |
| DIY Mentality | THRILL | 0.93× |
Waseda University has an estimated audience of 358,207 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
54.1% of Waseda University fans are female, 45.9% are male, with an average age of 27.2 years.
Waseda University fans show strongest brand affinity for Bank for International Settlements (480.89×), Free University of Berlin (65.29×), and Audrey Tautou (66.72×) over the country average.
Waseda University fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Baden-Württemberg (reach ~60K), and Bayern (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Waseda University itself, the audience over-indexes on Free University of Berlin (65.29×), Audrey Tautou (66.72×), Natalie Portman (18.77×), and Humboldt University of Berlin (18.77×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Waseda University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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