Zombie Audience in Germany
Zombie has an estimated audience of 693,635 people in Germany. 29.7% are female, 70.3% are male, average age 34.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Corfu (regional unit), The Nice Guys, Grimma, Israel, Personalised Gifts.
The average Zombie fan in Germany is 34.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Corfu (regional unit), The Nice Guys, Grimma, with strongest over-indexing on Corfu (regional unit) (13.87× the country average). Demographically, the Zombie audience skews more male with an average age of 34.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Zombie fans
| Metric | Value |
|---|---|
| Female | 29.7% |
| Male | 70.3% |
| Average age | 34.0 |
| Estimated audience size | 693,635 |
Audience persona
The typical Zombie fan in Germany is more male, around 34.0 years old, with strong Patriotism tendencies and a notable affinity for Corfu (regional unit).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 167,074 | 1.1× |
| Bayern | 114,370 | 1.03× |
| Baden-Württemberg | 94,704 | 1× |
| Niedersachsen | 70,944 | 1.05× |
| Hessen | 57,507 | 1.09× |
| Rheinland-Pfalz | 37,179 | 1.07× |
| Sachsen | 34,355 | 1.01× |
| Berlin | 30,282 | 0.98× |
| Schleswig-Holstein | 23,499 | 0.94× |
| Brandenburg | 20,659 | 0.96× |
| Thüringen | 17,492 | 0.99× |
| Sachsen-Anhalt | 17,376 | 0.97× |
| Hamburg | 14,709 | 0.94× |
| Mecklenburg-Vorpommern | 12,812 | 0.97× |
| Saarland | 8,243 | 0.97× |
| Bremen | 5,593 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Corfu (regional unit) | 13.87× | Travel & Leisure |
| The Nice Guys | 10.94× | Movies & TV |
| Grimma | 14.97× | Travel & Leisure |
| Israel | 3.18× | Travel & Leisure |
| Personalised Gifts | 2.9× | Home & Garden |
| Grappling | 3.09× | Sports |
| Unique Gifts | 1.84× | Shopping |
| KLIX (AM) | 3.28× | Music & Radio |
| Footloose (1984 film) | 6.97× | Movies & TV |
| Moroccan riad | 7.03× | Politics & Society |
| Haberler | 1.55× | News |
| Google Photos | 3.39× | Technology & Electronics |
| Stradivarius | 1.81× | Shopping |
| Snow White (Fables) | 2.49× | Literature |
| Birthday Gifts | 1.79× | Kids & Family |
| Progressive rock | 1.58× | Music & Radio |
| Zagreb | 3.81× | Travel & Leisure |
| Urban Outfitters | 1.53× | Shopping |
| Knauf Insulation | 11.09× | Business & Career |
| Kouign-amann | 7.57× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.57 |
| Tradition | CONSERVATISM | 1.38 |
| Extroversion | THRILL | 1.35 |
| Travelling | THRILL | 1.16 |
| Social Media Usage | JOY | 1.07 |
| Pet Ownership | JOY | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.5% |
| United Kingdom | 4.9% |
| Germany | 3.9% |
See Zombie audiences in other countries
More Movie genre audiences in Germany
- Comedy movies (16,042,538)
- Action movies (12,513,404)
- Thriller movies (9,791,346)
- Drama movies (9,163,861)
- Animated movies (8,760,194)
Frequently asked questions
How many fans does Zombie have in Germany?
Zombie has an estimated audience of 693,635 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Zombie fans?
29.7% of Zombie fans are female, 70.3% are male, with an average age of 34.0 years.
Which brands do Zombie fans like most?
Zombie fans show strongest brand affinity for Corfu (regional unit) (13.87×), The Nice Guys (10.94×), and Grimma (14.97×) over the country average.
Where do Zombie fans live in Germany?
Zombie fans in Germany are most concentrated in Nordrhein-Westfalen (reach 167,074), Bayern (reach 114,370), and Baden-Württemberg (reach 94,704). These three regions account for the largest share of the active audience.
What other brands do Zombie fans also like?
Beyond Zombie itself, the audience over-indexes on The Nice Guys (10.94×), Grimma (14.97×), Israel (3.18×), and Personalised Gifts (2.9×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Zombie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.