A data profile of the people who buy, follow and care about Chat GPT in Denmark — modelled from more than twelve digital signal sources. Chat GPT has an estimated audience of 1,332,679 people in Denmark.
Chat GPT has an estimated audience of 1,332,679 people in Denmark. 43.8% are female, 56.2% are male, average age 36.3. Top brand affinities: Fenerbahçe S.K., Elgiganten, Artificial intelligence, Uniqlo, Innovation.
Top brand affinities include Fenerbahçe S.K., Elgiganten, Artificial intelligence, with strongest over-indexing on Fenerbahçe S.K. (32.67× the country average).
Demographically, the Chat GPT audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
The typical Chat GPT fan in Denmark is more male, around 36.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Fenerbahçe S.K..
The key figures that characterise the Chat GPT profile in Denmark.
43.8% are female, 56.2% are male, average age 36.3.
| Metric | Value |
|---|---|
| Female | 43.8% |
| Male | 56.2% |
| Average age | 36.3 |
| Estimated audience size | 1,332,679 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 32% | |
| 30-39 | 23% | |
| 40-49 | 15% | |
| 50+ | 13% |
of the worldwide Chat GPT audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 10.0% |
| Germany | 3.5% |
| France | 3.0% |
The strongest cross-interests of the Chat GPT audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fenerbahçe S.K. | Sports | 32.67× | ||
| 02 | Lifehacker | Internet & Social Media | 11.19× | ||
| 03 | The Wall Street Journal | News | 6.49× | ||
| 04 | Wired (magazine) | Technology & Electronics | 6.34× | ||
| 05 | Kate Moss | Fashion & Accessoires | 6.29× | ||
| 06 | TechCrunch | Technology & Electronics | 6.13× | ||
| 07 | Big data | Business & Career | 5.31× | ||
| 08 | Artificial intelligence | Technology & Electronics | 4.70× | ||
| 09 | Lebanon | Travel & Leisure | 4.36× | ||
| 10 | Assassin's Creed | Games | 4.22× | ||
| 11 | Steam | Games | 3.14× | ||
| 12 | Innovation | Business & Career | 2.47× | ||
| 13 | Internet & Social Media | 2.30× | |||
| 14 | Uniqlo | Shopping | 2.24× | ||
| 15 | Drop shipping | Shopping | 1.93× | ||
| 16 | Luxury real estate | Business & Career | 1.93× | ||
| 17 | Elgiganten | Shopping | 1.92× | ||
| 18 | Twitch | Games | 1.83× | ||
| 19 | First-person shooter games | Games | 1.76× | ||
| 20 | Online games | Games | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.60× | |
| Career Orientation | POWER | 1.44× | |
| Risk Appetite | THRILL | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.77× | |
| Mindfulness | BALANCE | 0.82× | |
| Healthy Lifestyle | BALANCE | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Chat GPT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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