A data profile of the people who buy, follow and care about E-box in Denmark — modelled from more than twelve digital signal sources. E-box has an estimated audience of 1,037,938 people in Denmark.
E-box has an estimated audience of 1,037,938 people in Denmark. 58.4% are female, 41.6% are male, average age 32.5. Top brand affinities: Lidl, Facebook, Health care, Cooking, Breaking news.
Top brand affinities include Lidl, Facebook, Health care, with strongest over-indexing on Lidl (2.11× the country average).
Demographically, the E-box audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Family Orientation, Sustainability.
The typical E-box fan in Denmark is more female, around 32.5 years old, with strong Family Orientation tendencies and a notable affinity for Lidl.
The key figures that characterise the E-box profile in Denmark.
58.4% are female, 41.6% are male, average age 32.5.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 32.5 |
| Estimated audience size | 1,037,938 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 21% | |
| 30-39 | 28% | |
| 40-49 | 20% | |
| 50+ | 0% |
of the worldwide E-box audience comes from Denmark.
| Country | Share |
|---|---|
| Denmark | 60.2% |
| United States | 27.6% |
| Germany | 1.5% |
The strongest cross-interests of the E-box audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Home insurance | Business & Career | 4.08× | ||
| 02 | FlixBus | Cars & Mobility | 2.98× | ||
| 03 | Breaking news | Movies & TV | 2.76× | ||
| 04 | Health care | Business & Career | 2.62× | ||
| 05 | Physical therapy | Business & Career | 2.18× | ||
| 06 | Mortgage loans | Business & Career | 2.17× | ||
| 07 | Lidl | Shopping | 2.11× | ||
| 08 | Camping | Travel & Leisure | 1.79× | ||
| 09 | Energy | Home & Garden | 1.73× | ||
| 10 | Gardening | Home & Garden | 1.73× | ||
| 11 | Podcast | Music & Radio | 1.71× | ||
| 12 | Shopping malls | Shopping | 1.70× | ||
| 13 | Terraced house | Home & Garden | 1.69× | ||
| 14 | Internet & Social Media | 1.65× | |||
| 15 | Cooking | Food & Beverages | 1.61× | ||
| 16 | Sustainability | Politics & Society | 1.55× | ||
| 17 | Home Appliances | Home & Garden | 1.53× | ||
| 18 | Soccer | Sports | 1.52× | ||
| 19 | Tabloid (newspaper format) | Literature | 1.51× | ||
| 20 | Golf | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.95× | |
| Sustainability | BALANCE | 1.65× | |
| Individualism | JOY | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.21× | |
| Extroversion | THRILL | 0.28× | |
| Luxury Orientation | PREMIUM | 0.36× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for E-box. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.