Rascasse Audience Intelligence

Bulldog Audience in Spain

A data profile of the people who buy, follow and care about Bulldog in Spain — modelled from more than twelve digital signal sources. Bulldog has an estimated audience of 2,490,294 people in Spain.

The average Bulldog fan in Spain is 41.3 years old, more female, and lives primarily in Andalusia.

The audience is concentrated in Andalusia, Catalonia, Community of Madrid.

Top brand affinities include Pomeranian (dog), Maltese (dog), Pug, with strongest over-indexing on Pomeranian (dog) (6.25× the country average).

Demographically, the Bulldog audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Pet Ownership, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical Bulldog fan in Spain is more female, around 41.3 years old, with strong Pet Ownership tendencies and a notable affinity for Pomeranian (dog).

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bulldog profile in Spain.

Audience size
2.5M
in Spain
Gender
64.3%
35.7% male
Age
41.3
average years
Country rank
#1578
Topic in Spain
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bulldog fans

64.3% are female, 35.7% are male, average age 41.3.

Fig. 02

Gender split

64.3%
Female
35.7%
Male
Demographic split for Bulldog audience in Spain
MetricValue
Female64.3%
Male35.7%
Average age41.3
Estimated audience size2,490,294
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Bulldog audience in Spain
Age bracketShare%
16-1916%
20-2918%
30-3917%
40-4924%
50+24%
Fig. 04

Worldwide distribution

2.7%

of the worldwide Bulldog audience comes from Spain.

Worldwide audience distribution share by country for Bulldog
CountryShare
United States29.7%
Japan14.7%
United Kingdom5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bulldog audience in Spain is strongest.

Fig. 05

Top regions by affinity

Bulldog fans by region: top regions in Spain
#RegionReachAffinity×
01Catalonia~500K1.16×
02Andalusia~600K1.15×
03Community of Madrid~500K1.15×
04Galicia~100K1.13×
05Comunidad Valenciana~300K1.12×
06Basque Autonomous Country~100K1.11×
07Region of Murcia~90K1.08×
08Castilla-La Mancha~100K1.02×
09Aragon~70K1.01×
10Canary Islands~100K0.99×
11Balearic Islands~70K0.97×
12Castile and León~100K0.95×
13Principality of Asturias~50K0.90×
14Navarre~30K0.89×
15Cantabria~30K0.86×
16La Rioja~10K0.85×
17Extremadura~40K0.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bulldog audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bulldog audience
#·InterestCategoryAffinity×
01Welsh CorgiPets & Animals7.16×
02Dog breedingPets & Animals6.84×
03Boxer (dog)Pets & Animals6.81×
04Siberian HuskyPets & Animals6.63×
05American Pit Bull TerrierPets & Animals6.60×
06RottweilerPets & Animals6.59×
07Border ColliePets & Animals6.46×
08BeaglePets & Animals6.32×
09Pomeranian (dog)Pets & Animals6.25×
10Maltese (dog)Pets & Animals6.17×
11Pit bullPets & Animals6.17×
12PugPets & Animals6.06×
13Yorkshire TerrierPets & Animals5.92×
14DachshundPets & Animals5.84×
15Labrador RetrieverPets & Animals5.67×
16PoodlePets & Animals5.63×
17Chihuahua (dog)Pets & Animals5.62×
18Dog harnessPets & Animals5.44×
19Golden RetrieverPets & Animals5.30×
20Dog loversPets & Animals4.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bulldog audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bulldog audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.70×
TravellingTHRILL1.42×
Healthy LifestyleBALANCE1.39×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bulldog audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN1.00×
Convenience OrientationPREMIUM1.02×
Social Media UsageJOY1.05×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bulldog have in Spain?

Bulldog has an estimated audience of 2,490,294 people in Spain, concentrated in Andalusia and Catalonia.

02

What is the gender split and age of Bulldog fans?

64.3% of Bulldog fans are female, 35.7% are male, with an average age of 41.3 years.

03

Which brands do Bulldog fans like most?

Bulldog fans show strongest brand affinity for Pomeranian (dog) (6.25×), Maltese (dog) (6.17×), and Pug (6.06×) over the country average.

04

Where do Bulldog fans live in Spain?

Bulldog fans in Spain are most concentrated in Andalusia (reach ~600K), Catalonia (reach ~500K), and Community of Madrid (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Bulldog fans also like?

Beyond Bulldog itself, the audience over-indexes on Maltese (dog) (6.17×), Pug (6.06×), Beagle (6.32×), and Boxer (dog) (6.81×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Bulldog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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