A data profile of the people who buy, follow and care about Border Collie in Spain — modelled from more than twelve digital signal sources. Border Collie has an estimated audience of 2,153,990 people in Spain.
The average Border Collie fan in Spain is 41.7 years old, more female, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include Real Madrid C.F., Pets, Hobbies and activities, with strongest over-indexing on Real Madrid C.F. (1.68× the country average).
Demographically, the Border Collie audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Pet Ownership, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Border Collie fan in Spain is more female, around 41.7 years old, with strong Pet Ownership tendencies and a notable affinity for Real Madrid C.F..
The key figures that characterise the Border Collie profile in Spain.
67.4% are female, 32.6% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 67.4% |
| Male | 32.6% |
| Average age | 41.7 |
| Estimated audience size | 2,153,990 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 24% |
of the worldwide Border Collie audience comes from Spain.
| Country | Share |
|---|---|
| United States | 23.8% |
| Japan | 17.9% |
| Germany | 6.6% |
Where the Border Collie audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Galicia | ~100K | 1.47× | |
| 02 | Castilla-La Mancha | ~100K | 1.28× | |
| 03 | Andalusia | ~500K | 1.22× | |
| 04 | Comunidad Valenciana | ~300K | 1.11× | |
| 05 | Community of Madrid | ~400K | 1.09× | |
| 06 | Catalonia | ~400K | 1.05× | |
| 07 | Basque Autonomous Country | ~80K | 1.05× | |
| 08 | Castile and León | ~100K | 1.02× | |
| 09 | Region of Murcia | ~70K | 1.00× | |
| 10 | Aragon | ~50K | 0.91× | |
| 11 | Principality of Asturias | ~50K | 0.90× | |
| 12 | Balearic Islands | ~50K | 0.89× | |
| 13 | Extremadura | ~40K | 0.89× | |
| 14 | Canary Islands | ~90K | 0.85× | |
| 15 | Cantabria | ~20K | 0.80× | |
| 16 | La Rioja | ~10K | 0.79× | |
| 17 | Navarre | ~20K | 0.76× |
The strongest cross-interests of the Border Collie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Doberman Pinscher | Pets & Animals | 3.36× | ||
| 02 | American Pit Bull Terrier | Pets & Animals | 3.28× | ||
| 03 | Boxer (dog) | Pets & Animals | 3.22× | ||
| 04 | Maquillaje Profesional | Beauty & Wellness | 2.07× | ||
| 05 | Dog breed | Pets & Animals | 1.85× | ||
| 06 | Pets | Pets & Animals | 1.84× | ||
| 07 | Pizza | Food & Beverages | 1.83× | ||
| 08 | Latin pop | Music & Radio | 1.82× | ||
| 09 | Horses | Pets & Animals | 1.78× | ||
| 10 | Moda Feminina | Fashion & Accessoires | 1.76× | ||
| 11 | Veterinary medicine | Business & Career | 1.76× | ||
| 12 | Coches.net | Cars & Mobility | 1.75× | ||
| 13 | FIFA World Cup | Sports | 1.69× | ||
| 14 | Animal welfare | Politics & Society | 1.69× | ||
| 15 | Real Madrid C.F. | Sports | 1.68× | ||
| 16 | Harry Potter | Movies & TV | 1.64× | ||
| 17 | Hobbies and activities | Sports | 1.57× | ||
| 18 | Reggaeton | Music & Radio | 1.53× | ||
| 19 | La Liga | Sports | 1.51× | ||
| 20 | UEFA Champions League | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.62× | |
| Mindfulness | BALANCE | 1.20× | |
| Luxury Orientation | PREMIUM | 1.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.66× | |
| Tradition | CONSERVATISM | 0.66× | |
| Need for Security | CONSERVATISM | 0.68× |
Border Collie has an estimated audience of 2,153,990 people in Spain, concentrated in Andalusia and Catalonia.
67.4% of Border Collie fans are female, 32.6% are male, with an average age of 41.7 years.
Border Collie fans show strongest brand affinity for Real Madrid C.F. (1.68×), Pets (1.84×), and Hobbies and activities (1.57×) over the country average.
Border Collie fans in Spain are most concentrated in Andalusia (reach ~500K), Catalonia (reach ~400K), and Community of Madrid (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Border Collie itself, the audience over-indexes on Pets (1.84×), Hobbies and activities (1.57×), FIFA World Cup (1.69×), and La Liga (1.51×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Border Collie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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