Rascasse Audience Intelligence

Rottweiler Audience in Spain

A data profile of the people who buy, follow and care about Rottweiler in Spain — modelled from more than twelve digital signal sources. Rottweiler has an estimated audience of 2,194,873 people in Spain.

The average Rottweiler fan in Spain is 42.3 years old, more female, and lives primarily in Andalusia.

The audience is concentrated in Andalusia, Catalonia, Community of Madrid.

Top brand affinities include Pets, FIFA World Cup, Boxer (dog), with strongest over-indexing on Pets (1.79× the country average).

Demographically, the Rottweiler audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Pet Ownership, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical Rottweiler fan in Spain is more female, around 42.3 years old, with strong Pet Ownership tendencies and a notable affinity for Pets.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rottweiler profile in Spain.

Audience size
2.2M
in Spain
Gender
63.4%
36.6% male
Age
42.3
average years
Country rank
#1817
Topic in Spain
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rottweiler fans

63.4% are female, 36.6% are male, average age 42.3.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for Rottweiler audience in Spain
MetricValue
Female63.4%
Male36.6%
Average age42.3
Estimated audience size2,194,873
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Rottweiler audience in Spain
Age bracketShare%
16-1914%
20-2917%
30-3917%
40-4926%
50+26%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Rottweiler audience comes from Spain.

Worldwide audience distribution share by country for Rottweiler
CountryShare
United States24.5%
Japan14.5%
Germany6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rottweiler audience in Spain is strongest.

Fig. 05

Top regions by affinity

Rottweiler fans by region: top regions in Spain
#RegionReachAffinity×
01Andalusia~500K1.25×
02Castilla-La Mancha~100K1.21×
03Comunidad Valenciana~300K1.19×
04Galicia~100K1.17×
05Catalonia~500K1.14×
06Region of Murcia~80K1.11×
07Community of Madrid~400K1.08×
08Basque Autonomous Country~90K1.04×
09Canary Islands~100K1.03×
10Aragon~60K0.96×
11Balearic Islands~60K0.94×
12Castile and León~90K0.90×
13Cantabria~20K0.86×
14Extremadura~40K0.83×
15La Rioja~10K0.82×
16Navarre~20K0.79×
17Principality of Asturias~40K0.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rottweiler audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rottweiler audience
#·InterestCategoryAffinity×
01LabradorPets & Animals3.61×
02Alaskan MalamutePets & Animals3.59×
03Doberman PinscherPets & Animals3.53×
04Welsh CorgiPets & Animals3.48×
05Great DanePets & Animals3.48×
06Boston TerrierPets & Animals3.48×
07Australian ShepherdPets & Animals3.47×
08Boxer (dog)Pets & Animals3.33×
09American Pit Bull TerrierPets & Animals3.30×
10Pit bullPets & Animals3.01×
11PetsPets & Animals1.79×
12Salsa (dance)Music & Radio1.78×
13HorsesPets & Animals1.69×
14UnisexFashion & Accessoires1.69×
15Latin popMusic & Radio1.67×
16Moda FemininaFashion & Accessoires1.63×
17PizzaFood & Beverages1.63×
18Maquillaje ProfesionalBeauty & Wellness1.62×
19Animal welfarePolitics & Society1.59×
20FIFA World CupSports1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rottweiler audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Rottweiler audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.66×
MindfulnessBALANCE1.10×
Luxury OrientationPREMIUM0.97×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Rottweiler audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.72×
Price SensitivityPREMIUM0.72×
SpiritualityBALANCE0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Rottweiler have in Spain?

Rottweiler has an estimated audience of 2,194,873 people in Spain, concentrated in Andalusia and Catalonia.

02

What is the gender split and age of Rottweiler fans?

63.4% of Rottweiler fans are female, 36.6% are male, with an average age of 42.3 years.

03

Which brands do Rottweiler fans like most?

Rottweiler fans show strongest brand affinity for Pets (1.79×), FIFA World Cup (1.54×), and Boxer (dog) (3.33×) over the country average.

04

Where do Rottweiler fans live in Spain?

Rottweiler fans in Spain are most concentrated in Andalusia (reach ~500K), Catalonia (reach ~500K), and Community of Madrid (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Rottweiler fans also like?

Beyond Rottweiler itself, the audience over-indexes on FIFA World Cup (1.54×), Boxer (dog) (3.33×), Doberman Pinscher (3.53×), and Pit bull (3.01×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Rottweiler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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