A data profile of the people who buy, follow and care about Disney, Oklahoma in Spain — modelled from more than twelve digital signal sources. Disney, Oklahoma has an estimated audience of 2,712,510 people in Spain.
Disney, Oklahoma has an estimated audience of 2,712,510 people in Spain. 66.4% are female, 33.6% are male, average age 38.8. Top brand affinities: Dropbox (service), Brico Dépôt, Consumer electronics, Just Eat, Black Mirror (TV series).
Top brand affinities include Dropbox (service), Brico Dépôt, Consumer electronics, with strongest over-indexing on Dropbox (service) (16.18× the country average).
Demographically, the Disney, Oklahoma audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Mindfulness, Convenience Orientation.
The typical Disney, Oklahoma fan in Spain is more female, around 38.8 years old, with strong Mindfulness tendencies and a notable affinity for Dropbox (service).
The key figures that characterise the Disney, Oklahoma profile in Spain.
66.4% are female, 33.6% are male, average age 38.8.
| Metric | Value |
|---|---|
| Female | 66.4% |
| Male | 33.6% |
| Average age | 38.8 |
| Estimated audience size | 2,712,510 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 18% |
of the worldwide Disney, Oklahoma audience comes from Spain.
| Country | Share |
|---|---|
| Italy | 17.5% |
| Spain | 16.8% |
| United States | 13.2% |
The strongest cross-interests of the Disney, Oklahoma audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dropbox (service) | Technology & Electronics | 16.18× | ||
| 02 | The Handmaid's Tale | Movies & TV | 16.18× | ||
| 03 | Black Mirror (TV series) | Movies & TV | 15.58× | ||
| 04 | Bali | Travel & Leisure | 14.02× | ||
| 05 | Luis Fonsi | Music & Radio | 12.81× | ||
| 06 | Electropop | Music & Radio | 12.11× | ||
| 07 | Vikings (TV series) | Movies & TV | 11.04× | ||
| 08 | Broadway theatre | Travel & Leisure | 9.95× | ||
| 09 | Portrait painting | Arts & Culture | 9.64× | ||
| 10 | Just Eat | Food & Beverages | 9.54× | ||
| 11 | Brazil national football team | Sports | 8.39× | ||
| 12 | Maisons du Monde | Home & Garden | 8.16× | ||
| 13 | Brico Dépôt | Shopping | 7.65× | ||
| 14 | Financial services | Business & Career | 4.57× | ||
| 15 | Consumer electronics | Technology & Electronics | 2.91× | ||
| 16 | Vehicles | Cars & Mobility | 2.52× | ||
| 17 | Video games | Games | 2.52× | ||
| 18 | Barcelona | Travel & Leisure | 2.35× | ||
| 19 | Clothing | Fashion & Accessoires | 2.26× | ||
| 20 | Madrid | Travel & Leisure | 2.16× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.25× | |
| Convenience Orientation | PREMIUM | 2.16× | |
| Tradition | CONSERVATISM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.65× | |
| Indulgence | JOY | 0.76× | |
| Risk Appetite | THRILL | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Disney, Oklahoma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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