A data profile of the people who buy, follow and care about Carrefour City in France — modelled from more than twelve digital signal sources. Carrefour City has an estimated audience of 9,507,272 people in France.
The average Carrefour City fan in France is 41.4 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Nouvelle-Aquitaine, Occitanie.
Top brand affinities include Love & Sex, Amanda Seyfried, Paleolithic diet, with strongest over-indexing on Love & Sex (72.06× the country average).
Demographically, the Carrefour City audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Carrefour City fan in France is more female, around 41.4 years old, with strong Patriotism tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Carrefour City profile in France.
61.1% are female, 38.9% are male, average age 41.4.
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 41.4 |
| Estimated audience size | 9,507,272 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 22% |
of the worldwide Carrefour City audience comes from France.
| Country | Share |
|---|---|
| France | 88.3% |
| Spain | 3.0% |
| China | 0.7% |
Where the Carrefour City audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Brittany | ~700K | 1.54× | |
| 02 | Nouvelle-Aquitaine | ~1M | 1.49× | |
| 03 | Occitanie | ~1M | 1.44× | |
| 04 | Hauts-de-France | ~1M | 1.40× | |
| 05 | Pays de la Loire | ~700K | 1.40× | |
| 06 | Normandy | ~500K | 1.07× | |
| 07 | Île-de-France | ~1.5M | 1.02× | |
| 08 | Grand Est | ~600K | 0.84× | |
| 09 | Provence-Alpes-Côte d'Azur | ~600K | 0.81× | |
| 10 | Auvergne-Rhône-Alpes | ~900K | 0.76× | |
| 11 | Centre-Val de Loire | ~200K | 0.58× | |
| 12 | Bourgogne-Franche-Comté | ~200K | 0.51× | |
| 13 | Corsica | ~20K | 0.32× |
The strongest cross-interests of the Carrefour City audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 72.06× | ||
| 02 | Paleolithic diet | Health | 20.00× | ||
| 03 | Christmas Gift | Kids & Family | 18.87× | ||
| 04 | Amanda Seyfried | Movies & TV | 18.21× | ||
| 05 | Costa Coffee | Food & Beverages | 17.57× | ||
| 06 | Sainsbury's | Shopping | 16.84× | ||
| 07 | Atacadão | Shopping | 15.60× | ||
| 08 | Christmas tree | Kids & Family | 9.81× | ||
| 09 | Voucher | Shopping | 8.51× | ||
| 10 | Mariah Carey | Music & Radio | 5.72× | ||
| 11 | Kitchen garden | Home & Garden | 5.68× | ||
| 12 | Spar (retailer) | Shopping | 5.56× | ||
| 13 | La Banque postale | Business & Career | 4.29× | ||
| 14 | Hypermarket | Shopping | 3.92× | ||
| 15 | Carrefour Market | Shopping | 3.81× | ||
| 16 | Carrefour | Shopping | 3.65× | ||
| 17 | TotalEnergies | Cars & Mobility | 2.99× | ||
| 18 | BlaBlaCar | Cars & Mobility | 2.78× | ||
| 19 | Internet & Social Media | 2.55× | |||
| 20 | Ticketmaster | Travel & Leisure | 2.43× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.98× | |
| Convenience Orientation | PREMIUM | 1.99× | |
| Quality Awareness | PREMIUM | 1.83× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.79× | |
| Early Adopter Mentality | POWER | 0.84× | |
| Sustainability | BALANCE | 0.86× |
Carrefour City's target market in France covers an estimated 9,507,272 people, concentrated in Île-de-France and Nouvelle-Aquitaine.
61.1% of the Carrefour City audience are female, 38.9% are male, with an average age of 41.4 years.
Carrefour City fans show strongest brand affinity for Love & Sex (72.06×), Amanda Seyfried (18.21×), and Paleolithic diet (20×) over the country average.
Carrefour City fans in France are most concentrated in Île-de-France (reach ~1.5M), Nouvelle-Aquitaine (reach ~1M), and Occitanie (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Carrefour City itself, the audience over-indexes on Amanda Seyfried (18.21×), Paleolithic diet (20×), Christmas Gift (18.87×), and Sainsbury's (16.84×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Carrefour City. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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