A data profile of the people who buy, follow and care about Footwear in France — modelled from more than twelve digital signal sources. Footwear has an estimated audience of 13,482,346 people in France.
Footwear has an estimated audience of 13,482,346 people in France. 64.9% are female, 35.1% are male, average age 42.6. Top brand affinities: Love & Sex, Christmas Gift, Christmas tree, Kitchen garden, Broadcasting of sports events.
Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (312.71× the country average).
Demographically, the Footwear audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Mindfulness, Patriotism.
The typical Footwear fan in France is more female, around 42.6 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Footwear profile in France.
64.9% are female, 35.1% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 64.9% |
| Male | 35.1% |
| Average age | 42.6 |
| Estimated audience size | 13,482,346 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 28% |
of the worldwide Footwear audience comes from France.
| Country | Share |
|---|---|
| United States | 18.3% |
| Japan | 5.5% |
| Italy | 5.2% |
The strongest cross-interests of the Footwear audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 312.71× | ||
| 02 | Selfridges | Shopping | 264.60× | ||
| 03 | Christmas Gift | Kids & Family | 43.78× | ||
| 04 | Christmas tree | Kids & Family | 29.95× | ||
| 05 | Broadcasting of sports events | Movies & TV | 15.00× | ||
| 06 | Girl power | Politics & Society | 14.33× | ||
| 07 | Breast Cancer awareness | Health | 14.02× | ||
| 08 | Kitchen garden | Home & Garden | 12.99× | ||
| 09 | Dentistry | Business & Career | 12.56× | ||
| 10 | Zoom lens | Technology & Electronics | 11.64× | ||
| 11 | Sustainable products | Politics & Society | 10.74× | ||
| 12 | Hormone | Health | 9.79× | ||
| 13 | Sexology | Kids & Family | 9.42× | ||
| 14 | Flirting | Kids & Family | 8.67× | ||
| 15 | Single-lens reflex camera | Technology & Electronics | 7.68× | ||
| 16 | Improvisation | Music & Radio | 3.80× | ||
| 17 | Permanent residency | Business & Career | 3.70× | ||
| 18 | Kitchen | Home & Garden | 2.04× | ||
| 19 | Real property | Home & Garden | 1.85× | ||
| 20 | Google Maps | Internet & Social Media | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.61× | |
| Patriotism | CONSERVATISM | 1.47× | |
| Extroversion | THRILL | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.86× | |
| Need for Security | CONSERVATISM | 0.86× | |
| Social Media Usage | JOY | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Footwear. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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