Rascasse Audience Intelligence

Gratitude Audience in France

A data profile of the people who buy, follow and care about Gratitude in France — modelled from more than twelve digital signal sources. Gratitude has an estimated audience of 2,833,283 people in France.

The average Gratitude fan in France is 38.6 years old, more female, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie.

Top brand affinities include Love & Sex, Christmas Gift, Breast Cancer awareness, with strongest over-indexing on Love & Sex (349.06× the country average).

Demographically, the Gratitude audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Mindfulness, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Gratitude fan in France is more female, around 38.6 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gratitude profile in France.

Audience size
2.8M
in France
Gender
65.7%
34.3% male
Age
38.6
average years
Country rank
#1547
Topic in France
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gratitude fans

65.7% are female, 34.3% are male, average age 38.6.

Fig. 02

Gender split

65.7%
Female
34.3%
Male
Demographic split for Gratitude audience in France
MetricValue
Female65.7%
Male34.3%
Average age38.6
Estimated audience size2,833,283
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Gratitude audience in France
Age bracketShare%
16-1922%
20-2920%
30-3918%
40-4920%
50+20%
Fig. 04

Worldwide distribution

1.6%

of the worldwide Gratitude audience comes from France.

Worldwide audience distribution share by country for Gratitude
CountryShare
United States27.2%
United Kingdom5.0%
Brazil4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gratitude audience in France is strongest.

Fig. 05

Top regions by affinity

Gratitude fans by region: top regions in France
#RegionReachAffinity×
01Auvergne-Rhône-Alpes~400K1.17×
02Occitanie~300K1.13×
03Provence-Alpes-Côte d'Azur~200K1.12×
04Nouvelle-Aquitaine~300K1.10×
05Île-de-France~500K1.08×
06Pays de la Loire~200K1.01×
07Bourgogne-Franche-Comté~100K1.00×
08Grand Est~200K0.98×
09Centre-Val de Loire~100K0.95×
10Brittany~100K0.93×
11Hauts-de-France~200K0.91×
12Normandy~100K0.91×
13Corsica~10K0.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gratitude audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gratitude audience
#·InterestCategoryAffinity×
01Love & SexKids & Family349.06×
02SelfridgesShopping197.96×
03Girl powerPolitics & Society30.89×
04Breast Cancer awarenessHealth30.83×
05Spiritual giftPolitics & Society30.24×
06Christmas GiftKids & Family29.51×
07Christmas treeKids & Family20.36×
08Zoom lensTechnology & Electronics16.64×
09DentistryBusiness & Career13.75×
10HormoneHealth13.73×
11Kitchen gardenHome & Garden12.94×
12SexologyKids & Family12.56×
13Broadcasting of sports eventsMovies & TV11.05×
14Sustainable productsPolitics & Society9.69×
15Single-lens reflex cameraTechnology & Electronics9.55×
16Burnout (psychology)Health8.02×
17Emotional intelligenceHealth5.42×
18SolitaireGames4.58×
19ImprovisationMusic & Radio4.08×
20PrimarkShopping2.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gratitude audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Gratitude audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE7.36×
Design AffinityPREMIUM1.42×
SustainabilityBALANCE1.38×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Gratitude audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.88×
IndulgenceJOY0.88×
Price SensitivityPREMIUM0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Gratitude have in France?

Gratitude has an estimated audience of 2,833,283 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Gratitude fans?

65.7% of Gratitude fans are female, 34.3% are male, with an average age of 38.6 years.

03

Which brands do Gratitude fans like most?

Gratitude fans show strongest brand affinity for Love & Sex (349.06×), Christmas Gift (29.51×), and Breast Cancer awareness (30.83×) over the country average.

04

Where do Gratitude fans live in France?

Gratitude fans in France are most concentrated in Île-de-France (reach ~500K), Auvergne-Rhône-Alpes (reach ~400K), and Occitanie (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Gratitude fans also like?

Beyond Gratitude itself, the audience over-indexes on Christmas Gift (29.51×), Breast Cancer awareness (30.83×), Girl power (30.89×), and Kitchen garden (12.94×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Gratitude. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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