A data profile of the people who buy, follow and care about Hair Extensions in France — modelled from more than twelve digital signal sources. Hair Extensions has an estimated audience of 2,318,781 people in France.
The average Hair Extensions fan in France is 34.8 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Provence-Alpes-Côte d'Azur, Auvergne-Rhône-Alpes.
Top brand affinities include Shopping and fashion, Afrobeat, Microblading, with strongest over-indexing on Shopping and fashion (3.01× the country average).
Demographically, the Hair Extensions audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Community Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Hair Extensions fan in France is more female, around 34.8 years old, with strong Community Orientation tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the Hair Extensions profile in France.
70.2% are female, 29.8% are male, average age 34.8.
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 34.8 |
| Estimated audience size | 2,318,781 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 26% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 12% |
of the worldwide Hair Extensions audience comes from France.
| Country | Share |
|---|---|
| United States | 33.2% |
| Japan | 10.5% |
| United Kingdom | 5.0% |
Where the Hair Extensions audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Provence-Alpes-Côte d'Azur | ~300K | 1.67× | |
| 02 | Île-de-France | ~600K | 1.55× | |
| 03 | Corsica | ~10K | 1.18× | |
| 04 | Hauts-de-France | ~200K | 1.05× | |
| 05 | Occitanie | ~200K | 0.97× | |
| 06 | Auvergne-Rhône-Alpes | ~300K | 0.95× | |
| 07 | Grand Est | ~200K | 0.94× | |
| 08 | Bourgogne-Franche-Comté | ~90K | 0.93× | |
| 09 | Centre-Val de Loire | ~80K | 0.92× | |
| 10 | Normandy | ~100K | 0.90× | |
| 11 | Brittany | ~100K | 0.89× | |
| 12 | Pays de la Loire | ~100K | 0.88× | |
| 13 | Nouvelle-Aquitaine | ~200K | 0.87× |
The strongest cross-interests of the Hair Extensions audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Empire (2015 TV series) | Movies & TV | 23.08× | ||
| 02 | Human Hair Extensions | Beauty & Wellness | 21.30× | ||
| 03 | The Breakfast Club | Movies & TV | 11.55× | ||
| 04 | Essence | Beauty & Wellness | 9.07× | ||
| 05 | Microblading | Beauty & Wellness | 8.48× | ||
| 06 | Time management | Business & Career | 7.91× | ||
| 07 | Jaden Smith | Movies & TV | 7.65× | ||
| 08 | The Young and the Restless | Movies & TV | 6.87× | ||
| 09 | Afrobeat | Music & Radio | 5.78× | ||
| 10 | Nigeria | Travel & Leisure | 5.76× | ||
| 11 | Curly Hair | Beauty & Wellness | 5.00× | ||
| 12 | Lace wig | Beauty & Wellness | 4.61× | ||
| 13 | Petit Bateau | Fashion & Accessoires | 4.21× | ||
| 14 | Le Bon Marché | Shopping | 4.16× | ||
| 15 | Olympique Lyonnais | Sports | 3.76× | ||
| 16 | Shopping and fashion | Shopping | 3.01× | ||
| 17 | Google News | News | 2.99× | ||
| 18 | Harry Potter | Movies & TV | 2.33× | ||
| 19 | Sports | Sports | 1.70× | ||
| 20 | Tour de France | Sports | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.69× | |
| Mindfulness | BALANCE | 1.49× | |
| Tradition | CONSERVATISM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.29× | |
| DIY Mentality | THRILL | 0.30× | |
| Urban Lifestyle | OPEN | 0.52× |
Hair Extensions has an estimated audience of 2,318,781 people in France, concentrated in Île-de-France and Provence-Alpes-Côte d'Azur.
70.2% of Hair Extensions fans are female, 29.8% are male, with an average age of 34.8 years.
Hair Extensions fans show strongest brand affinity for Shopping and fashion (3.01×), Afrobeat (5.78×), and Microblading (8.48×) over the country average.
Hair Extensions fans in France are most concentrated in Île-de-France (reach ~600K), Provence-Alpes-Côte d'Azur (reach ~300K), and Auvergne-Rhône-Alpes (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Hair Extensions itself, the audience over-indexes on Afrobeat (5.78×), Microblading (8.48×), Google News (2.99×), and Nigeria (5.76×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Hair Extensions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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