A data profile of the people who buy, follow and care about Men's Fitness in France — modelled from more than twelve digital signal sources. Men's Fitness has an estimated audience of 3,811,449 people in France.
Men's Fitness has an estimated audience of 3,811,449 people in France. 39.0% are female, 61.0% are male, average age 37.7. Top brand affinities: Love & Sex, Christmas Gift, Broadcasting of sports events, Christmas tree, Girl power.
Top brand affinities include Love & Sex, Christmas Gift, Broadcasting of sports events, with strongest over-indexing on Love & Sex (213.67× the country average).
Demographically, the Men's Fitness audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Mindfulness, Career Orientation.
The typical Men's Fitness fan in France is more male, around 37.7 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Men's Fitness profile in France.
39.0% are female, 61.0% are male, average age 37.7.
| Metric | Value |
|---|---|
| Female | 39.0% |
| Male | 61.0% |
| Average age | 37.7 |
| Estimated audience size | 3,811,449 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 27% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 16% |
of the worldwide Men's Fitness audience comes from France.
| Country | Share |
|---|---|
| United States | 21.4% |
| Germany | 5.7% |
| United Kingdom | 5.5% |
The strongest cross-interests of the Men's Fitness audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 213.67× | ||
| 02 | Selfridges | Shopping | 185.00× | ||
| 03 | Plants vs. Zombies | Games | 29.31× | ||
| 04 | Christmas Gift | Kids & Family | 27.95× | ||
| 05 | Christmas tree | Kids & Family | 26.88× | ||
| 06 | Broadcasting of sports events | Movies & TV | 20.44× | ||
| 07 | Girl power | Politics & Society | 17.00× | ||
| 08 | Breast Cancer awareness | Health | 9.01× | ||
| 09 | Sustainable products | Politics & Society | 8.24× | ||
| 10 | High-intensity interval training | Sports | 6.74× | ||
| 11 | Half marathon | Sports | 6.48× | ||
| 12 | Motorcycle accessories | Cars & Mobility | 4.86× | ||
| 13 | Livemusic | Music & Radio | 4.31× | ||
| 14 | Motorcycle helmet | Cars & Mobility | 4.27× | ||
| 15 | Wildlife photography | Technology & Electronics | 4.22× | ||
| 16 | Volunteering | Politics & Society | 4.00× | ||
| 17 | Fine-art photography | Technology & Electronics | 3.76× | ||
| 18 | Travel photography | Technology & Electronics | 3.70× | ||
| 19 | Basic Fit | Sports | 2.67× | ||
| 20 | TikTok | Internet & Social Media | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.90× | |
| Career Orientation | POWER | 2.34× | |
| Travelling | THRILL | 2.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.61× | |
| Indulgence | JOY | 0.69× | |
| Tradition | CONSERVATISM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Men's Fitness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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