Optics Audience in France
Optics has an estimated audience of 9,006,640 people in France. 55.9% are female, 44.1% are male, average age 43.1. Top brand affinities: Google News, Crédit Mutuel, Happiness, Conforama, Recreation.
Top brand affinities include Google News, Crédit Mutuel, Happiness, with strongest over-indexing on Google News (2.3× the country average). Demographically, the Optics audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Extroversion, Mindfulness.
Category: Health · Type: Topic
Demographics of Optics fans
| Metric | Value |
|---|---|
| Female | 55.9% |
| Male | 44.1% |
| Average age | 43.1 |
| Estimated audience size | 9,006,640 |
Audience persona
The typical Optics fan in France is more female, around 43.1 years old, with strong Extroversion tendencies and a notable affinity for Google News.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google News | 2.3× | News |
| Crédit Mutuel | 2.33× | Business & Career |
| Happiness | 1.83× | Health |
| Conforama | 1.79× | Home & Garden |
| Recreation | 1.79× | Travel & Leisure |
| Free Mobile | 2.03× | Technology & Electronics |
| Hairstyle | 1.86× | Beauty & Wellness |
| Spas | 1.68× | Beauty & Wellness |
| Broadcasting of sports events | 4.64× | Movies & TV |
| Hormone | 5.22× | Health |
| RC Lens | 2.2× | Sports |
| Baby food | 3.59× | Kids & Family |
| Hobby | 1.67× | Home & Garden |
| Skirt | 2.19× | Fashion & Accessoires |
| Electronic funds transfer | 1.99× | Business & Career |
| Desserts | 1.71× | Food & Beverages |
| Plumbing | 1.94× | Home & Garden |
| Bars | 1.65× | Travel & Leisure |
| Drawing | 1.81× | Home & Garden |
| Bracelet | 1.97× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.46 |
| Mindfulness | BALANCE | 1.38 |
| Individualism | JOY | 1.12 |
| DIY Mentality | THRILL | 1.11 |
| Social Media Usage | JOY | 1.08 |
| Luxury Orientation | PREMIUM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.6% |
| Italy | 6.7% |
| Brazil | 4.6% |
See Optics audiences in other countries
More Health audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Optics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.