Rascasse Audience Intelligence

Optics Audience in United States

A data profile of the people who buy, follow and care about Optics in United States — modelled from more than twelve digital signal sources. Optics has an estimated audience of 49,134,117 people in United States.

#300among Topic in United States#9in Health

The average Optics fan in United States is 41.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Planet Fitness, Real property, Drawing, with strongest over-indexing on Planet Fitness (1.64× the country average).

Demographically, the Optics audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Optics fan in United States is more female, around 41.6 years old, with strong Community Orientation tendencies and a notable affinity for Planet Fitness.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Optics profile in United States.

Audience size
49.1M
in United States
Gender
57.5%♀
42.5% male
Age
41.6
average years
Country rank
#411
Topic in United States
Fig. 01

Search interest · 12-month trend

+59%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Optics fans

57.5% are female, 42.5% are male, average age 41.6.

Fig. 02

Gender split

57.5%
Female
42.5%
Male
Demographic split for Optics audience in United States
MetricValue
Female57.5%
Male42.5%
Average age41.6
Estimated audience size49,134,117
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Optics audience in United States
Age bracketShare%
16-1914%
20-2918%
30-3920%
40-4922%
50+25%
Fig. 04

Worldwide distribution

21.6%

of the worldwide Optics audience comes from United States.

Worldwide audience distribution share by country for Optics
CountryShare
United States21.6%
Italy6.7%
Brazil4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Optics audience in United States is strongest.

Fig. 05

Top regions by affinity

Optics fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~400K5.33×
02South Dakota~200K1.65×
03New Mexico~400K1.47×
04Kansas~600K1.44×
05California~6.5M1.18×
06Virginia~1.5M1.18×
07New York~3M1.15×
08New Hampshire~200K1.12×
09Washington, District of Columbia~200K1.09×
10Texas~4.5M1.08×
11Washington~1M1.06×
12Oregon~600K1.06×
13Arizona~1M1.05×
14Massachusetts~1M1.04×
15Tennessee~1M1.03×
16Ohio~1.5M1.02×
17Louisiana~600K1.02×
18Hawaii~200K1.02×
19New Jersey~1.5M1.01×
20Nevada~500K1.00×
21Rhode Island~200K1.00×
22Georgia~1.5M0.99×
23Connecticut~500K0.99×
24Arkansas~400K0.97×
25Colorado~700K0.96×
26Mississippi~400K0.96×
27Alaska~100K0.96×
28Illinois~1.5M0.95×
29Indiana~900K0.95×
30Oklahoma~500K0.95×
31Michigan~1M0.94×
32Florida~3M0.93×
33North Carolina~1.5M0.93×
34Maryland~800K0.93×
35Kentucky~600K0.93×
36Montana~100K0.93×
37North Dakota~90K0.92×
38Missouri~700K0.91×
39Idaho~200K0.90×
40Pennsylvania~1.5M0.89×
41Delaware~100K0.89×
42Alabama~600K0.88×
43Iowa~400K0.88×
44West Virginia~200K0.88×
45Minnesota~600K0.87×
46Wisconsin~600K0.86×
47Nebraska~200K0.86×
48Maine~200K0.86×
49Utah~400K0.85×
50South Carolina~600K0.84×
Fig. 06

Affinity by region

Affinity by region — Optics, United States
0.84×1.00×5.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Optics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Optics audience
#·InterestCategoryAffinity×
01Incandescent light bulbHome & Garden3.73×
02City BankBusiness & Career2.47×
03Real propertyHome & Garden2.19×
04Diaper bagKids & Family2.10×
05LumberHome & Garden1.72×
06Non-alcoholic beverageFood & Beverages1.71×
07Made in USABusiness & Career1.67×
08Planet FitnessSports1.64×
09WaterproofingHome & Garden1.64×
10Ancient EgyptPolitics & Society1.62×
11DrawingHome & Garden1.58×
12Subscription business modelShopping1.56×
13MetaphysicsBusiness & Career1.54×
14DentistryBusiness & Career1.53×
15PastryFood & Beverages1.53×
16NASDAQBusiness & Career1.53×
17MeteorologyHome & Garden1.53×
18EyewearFashion & Accessoires1.53×
19VideotelephonyTechnology & Electronics1.53×
20WeavingFashion & Accessoires1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Optics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Optics audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.26×
PatriotismCONSERVATISM1.25×
IndulgenceJOY1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Optics audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.91×
Quality AwarenessPREMIUM0.92×
Healthy LifestyleBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Optics have in United States?

Optics has an estimated audience of 49,134,117 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Optics fans?

57.5% of Optics fans are female, 42.5% are male, with an average age of 41.6 years.

03

Which brands do Optics fans like most?

Optics fans show strongest brand affinity for Planet Fitness (1.64×), Real property (2.19×), and Drawing (1.58×) over the country average.

04

Where do Optics fans live in United States?

Optics fans in United States are most concentrated in California (reach ~6.5M), Texas (reach ~4.5M), and New York (reach ~3M). These three regions account for the largest share of the active audience.

05

What other brands do Optics fans also like?

Beyond Optics itself, the audience over-indexes on Real property (2.19×), Drawing (1.58×), Subscription business model (1.56×), and Diaper bag (2.1×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Optics audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Optics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →