A data profile of the people who buy, follow and care about Videotelephony in United States — modelled from more than twelve digital signal sources. Videotelephony has an estimated audience of 19,241,862 people in United States.
The average Videotelephony fan in United States is 41.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Instant messaging, Superman, Mitch McConnell, with strongest over-indexing on Instant messaging (2.18× the country average).
Demographically, the Videotelephony audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Need for Security, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Videotelephony fan in United States is more male, around 41.2 years old, with strong Need for Security tendencies and a notable affinity for Instant messaging.
The key figures that characterise the Videotelephony profile in United States.
44.9% are female, 55.1% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 41.2 |
| Estimated audience size | 19,241,862 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 25% |
Where the Videotelephony audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Delaware | ~60K | 1.14× | |
| 02 | North Dakota | ~40K | 1.11× | |
| 03 | West Virginia | ~100K | 1.10× | |
| 04 | Hawaii | ~90K | 1.08× | |
| 05 | New Hampshire | ~80K | 1.07× | |
| 06 | Alaska | ~40K | 1.07× | |
| 07 | Maine | ~70K | 1.06× | |
| 08 | Rhode Island | ~60K | 1.06× | |
| 09 | Montana | ~60K | 1.06× | |
| 10 | Vermont | ~40K | 1.06× | |
| 11 | Idaho | ~100K | 1.05× | |
| 12 | Nebraska | ~100K | 1.04× | |
| 13 | New Mexico | ~100K | 1.03× | |
| 14 | Mississippi | ~200K | 1.02× | |
| 15 | Washington, District of Columbia | ~60K | 1.02× | |
| 16 | South Dakota | ~50K | 1.02× | |
| 17 | Arkansas | ~200K | 1.01× | |
| 18 | Oklahoma | ~200K | 0.99× | |
| 19 | Iowa | ~200K | 0.99× | |
| 20 | Kansas | ~200K | 0.99× | |
| 21 | Louisiana | ~200K | 0.98× | |
| 22 | Kentucky | ~200K | 0.98× | |
| 23 | Connecticut | ~200K | 0.97× | |
| 24 | Nevada | ~200K | 0.97× | |
| 25 | Utah | ~200K | 0.97× | |
| 26 | Alabama | ~300K | 0.96× | |
| 27 | Oregon | ~200K | 0.96× | |
| 28 | Indiana | ~300K | 0.95× | |
| 29 | Missouri | ~300K | 0.95× | |
| 30 | South Carolina | ~300K | 0.95× | |
| 31 | Tennessee | ~400K | 0.94× | |
| 32 | Wisconsin | ~300K | 0.94× | |
| 33 | Minnesota | ~300K | 0.94× | |
| 34 | Maryland | ~300K | 0.93× | |
| 35 | Colorado | ~300K | 0.93× | |
| 36 | Arizona | ~400K | 0.92× | |
| 37 | Washington | ~400K | 0.92× | |
| 38 | Massachusetts | ~300K | 0.92× | |
| 39 | Michigan | ~500K | 0.91× | |
| 40 | New Jersey | ~400K | 0.91× | |
| 41 | Virginia | ~400K | 0.91× | |
| 42 | Georgia | ~500K | 0.90× | |
| 43 | Ohio | ~500K | 0.90× | |
| 44 | North Carolina | ~500K | 0.90× | |
| 45 | Pennsylvania | ~600K | 0.88× | |
| 46 | Illinois | ~600K | 0.88× | |
| 47 | New York | ~900K | 0.83× | |
| 48 | Florida | ~1M | 0.82× | |
| 49 | Texas | ~1.5M | 0.79× | |
| 50 | California | ~1.5M | 0.73× |
The strongest cross-interests of the Videotelephony audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Instant messaging | Internet & Social Media | 2.18× | ||
| 02 | Mitch McConnell | Politics & Society | 1.79× | ||
| 03 | Meme | Internet & Social Media | 1.73× | ||
| 04 | Humour | Literature | 1.60× | ||
| 05 | CBS | Movies & TV | 1.57× | ||
| 06 | Breaking news | Movies & TV | 1.55× | ||
| 07 | Animal | Pets & Animals | 1.54× | ||
| 08 | Video | Movies & TV | 1.54× | ||
| 09 | NBC | Movies & TV | 1.54× | ||
| 10 | Research | Business & Career | 1.54× | ||
| 11 | Superman | Movies & TV | 1.53× | ||
| 12 | Rhythm and blues music | Music & Radio | 1.53× | ||
| 13 | TV reality shows | Movies & TV | 1.53× | ||
| 14 | Law | Business & Career | 1.53× | ||
| 15 | Blues music | Music & Radio | 1.52× | ||
| 16 | News broadcasting | Business & Career | 1.52× | ||
| 17 | Insurance | Business & Career | 1.52× | ||
| 18 | Learning | Business & Career | 1.51× | ||
| 19 | CNN | Movies & TV | 1.51× | ||
| 20 | Mammal | Pets & Animals | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.48× | |
| Community Orientation | OPEN | 1.42× | |
| Social Media Usage | JOY | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.80× | |
| Quality Awareness | PREMIUM | 0.88× | |
| Luxury Orientation | PREMIUM | 0.90× |
Videotelephony has an estimated audience of 19,241,862 people in United States, concentrated in California and Texas.
44.9% of Videotelephony fans are female, 55.1% are male, with an average age of 41.2 years.
Videotelephony fans show strongest brand affinity for Instant messaging (2.18×), Superman (1.53×), and Mitch McConnell (1.79×) over the country average.
Videotelephony fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Videotelephony itself, the audience over-indexes on Superman (1.53×), Mitch McConnell (1.79×), Humour (1.6×), and Animal (1.54×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Videotelephony. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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