TV reality shows Audience in United States

TV reality shows has an estimated audience of 82,449,966 people in United States. 58.6% are female, 41.4% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Quinceañera (telenovela), Gateway Pundit, Rhianna (singer), Parenting styles, Retirement age.
The average TV reality shows fan in United States is 39.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Quinceañera (telenovela), Gateway Pundit, Rhianna (singer), with strongest over-indexing on Quinceañera (telenovela) (1.67× the country average). Demographically, the TV reality shows audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of TV reality shows fans
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 39.3 |
| Estimated audience size | 82,449,966 |
Audience persona
The typical TV reality shows fan in United States is more female, around 39.3 years old, with strong Extroversion tendencies and a notable affinity for Quinceañera (telenovela).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 11,394,285 | 1.26× |
| Texas | 7,717,128 | 1.09× |
| Florida | 6,259,649 | 1.12× |
| New York | 5,040,649 | 1.09× |
| Pennsylvania | 2,995,364 | 1.08× |
| Illinois | 2,860,262 | 1.04× |
| Georgia | 2,836,842 | 1.12× |
| North Carolina | 2,681,059 | 1.08× |
| Ohio | 2,513,320 | 0.99× |
| Michigan | 2,200,328 | 1.02× |
| New Jersey | 2,187,173 | 1.04× |
| Virginia | 2,106,039 | 1.05× |
| Washington | 1,813,075 | 1.1× |
| Arizona | 1,754,147 | 1.04× |
| Tennessee | 1,739,033 | 1.05× |
| Indiana | 1,609,124 | 1.07× |
| Maryland | 1,555,426 | 1.1× |
| Massachusetts | 1,551,421 | 0.96× |
| Missouri | 1,390,615 | 1.05× |
| Colorado | 1,312,710 | 1.01× |
| South Carolina | 1,291,977 | 1.04× |
| Minnesota | 1,226,878 | 1.04× |
| Kentucky | 1,204,007 | 1.16× |
| Wisconsin | 1,168,436 | 0.94× |
| Alabama | 1,148,718 | 1× |
| Louisiana | 1,094,948 | 1.03× |
| Oregon | 1,049,782 | 1.11× |
| Oklahoma | 1,039,228 | 1.14× |
| Nevada | 906,687 | 1.14× |
| Connecticut | 852,594 | 1.03× |
| Utah | 706,580 | 0.96× |
| Kansas | 673,495 | 1.04× |
| Mississippi | 671,264 | 0.99× |
| Iowa | 661,301 | 0.97× |
| Arkansas | 654,629 | 0.96× |
| Nebraska | 420,222 | 1.02× |
| Idaho | 415,546 | 1× |
| West Virginia | 399,994 | 1.04× |
| New Mexico | 384,586 | 0.93× |
| Hawaii | 378,582 | 1.07× |
| Maine | 271,673 | 0.92× |
| Rhode Island | 261,892 | 1× |
| New Hampshire | 257,484 | 0.79× |
| Washington, District of Columbia | 235,791 | 0.95× |
| Delaware | 198,907 | 0.87× |
| Montana | 184,857 | 0.81× |
| South Dakota | 160,995 | 0.84× |
| North Dakota | 142,822 | 0.84× |
| Vermont | 123,902 | 0.86× |
| Alaska | 116,423 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Quinceañera (telenovela) | 1.67× | Movies & TV |
| Gateway Pundit | 1.63× | News |
| Rhianna (singer) | 1.55× | Music & Radio |
| Parenting styles | 1.57× | Kids & Family |
| Retirement age | 1.62× | Business & Career |
| Caroline Kennedy | 1.64× | Politics & Society |
| Melissa Gilbert | 1.64× | Movies & TV |
| RedState | 1.53× | Politics & Society |
| Linda Ronstadt | 1.65× | Music & Radio |
| Valerie Bertinelli | 1.53× | Movies & TV |
| John R. Bolton | 1.69× | Politics & Society |
| John Ritter | 1.5× | Movies & TV |
| FunTrivia | 1.8× | Games |
| Anne Boleyn | 1.63× | Politics & Society |
| Dana Perino | 1.56× | Politics & Society |
| Bingo card | 1.79× | Games |
| Christmas stocking | 1.55× | Kids & Family |
| Federalist | 1.6× | News |
| Eileen Fisher | 1.52× | Fashion & Accessoires |
| When Calls the Heart (TV series) | 1.66× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.42 |
| Social Media Usage | JOY | 1.11 |
| Tradition | CONSERVATISM | 1.06 |
| Price Sensitivity | PREMIUM | 0.99 |
| Healthy Lifestyle | BALANCE | 0.98 |
| Sports Activity | POWER | 0.96 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.3% |
| India | 5.2% |
| United Kingdom | 4.5% |
See TV reality shows audiences in other countries
More Movies & TV audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does TV reality shows have in United States?
TV reality shows has an estimated audience of 82,449,966 people in United States, concentrated in California and Texas.
What is the gender split and age of TV reality shows fans?
58.6% of TV reality shows fans are female, 41.4% are male, with an average age of 39.3 years.
Which brands do TV reality shows fans like most?
TV reality shows fans show strongest brand affinity for Quinceañera (telenovela) (1.67×), Gateway Pundit (1.63×), and Rhianna (singer) (1.55×) over the country average.
Where do TV reality shows fans live in United States?
TV reality shows fans in United States are most concentrated in California (reach 11,394,285), Texas (reach 7,717,128), and Florida (reach 6,259,649). These three regions account for the largest share of the active audience.
What other brands do TV reality shows fans also like?
Beyond TV reality shows itself, the audience over-indexes on Gateway Pundit (1.63×), Rhianna (singer) (1.55×), Parenting styles (1.57×), and Retirement age (1.62×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for TV reality shows. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.