TV reality shows Audience in United States

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TV reality shows has an estimated audience of 82,449,966 people in United States. 58.6% are female, 41.4% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Quinceañera (telenovela), Gateway Pundit, Rhianna (singer), Parenting styles, Retirement age.

The average TV reality shows fan in United States is 39.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Quinceañera (telenovela), Gateway Pundit, Rhianna (singer), with strongest over-indexing on Quinceañera (telenovela) (1.67× the country average). Demographically, the TV reality shows audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of TV reality shows fans

Demographic split for TV reality shows audience in United States
MetricValue
Female58.6%
Male41.4%
Average age39.3
Estimated audience size82,449,966

Audience persona

The typical TV reality shows fan in United States is more female, around 39.3 years old, with strong Extroversion tendencies and a notable affinity for Quinceañera (telenovela).

Top regions in United States

Top regions ranked by reach for TV reality shows in United States
RegionReachAffinity
California11,394,2851.26×
Texas7,717,1281.09×
Florida6,259,6491.12×
New York5,040,6491.09×
Pennsylvania2,995,3641.08×
Illinois2,860,2621.04×
Georgia2,836,8421.12×
North Carolina2,681,0591.08×
Ohio2,513,3200.99×
Michigan2,200,3281.02×
New Jersey2,187,1731.04×
Virginia2,106,0391.05×
Washington1,813,0751.1×
Arizona1,754,1471.04×
Tennessee1,739,0331.05×
Indiana1,609,1241.07×
Maryland1,555,4261.1×
Massachusetts1,551,4210.96×
Missouri1,390,6151.05×
Colorado1,312,7101.01×
South Carolina1,291,9771.04×
Minnesota1,226,8781.04×
Kentucky1,204,0071.16×
Wisconsin1,168,4360.94×
Alabama1,148,718
Louisiana1,094,9481.03×
Oregon1,049,7821.11×
Oklahoma1,039,2281.14×
Nevada906,6871.14×
Connecticut852,5941.03×
Utah706,5800.96×
Kansas673,4951.04×
Mississippi671,2640.99×
Iowa661,3010.97×
Arkansas654,6290.96×
Nebraska420,2221.02×
Idaho415,546
West Virginia399,9941.04×
New Mexico384,5860.93×
Hawaii378,5821.07×
Maine271,6730.92×
Rhode Island261,892
New Hampshire257,4840.79×
Washington, District of Columbia235,7910.95×
Delaware198,9070.87×
Montana184,8570.81×
South Dakota160,9950.84×
North Dakota142,8220.84×
Vermont123,9020.86×
Alaska116,4230.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TV reality shows audience
BrandAffinityCategory
Quinceañera (telenovela)1.67×Movies & TV
Gateway Pundit1.63×News
Rhianna (singer)1.55×Music & Radio
Parenting styles1.57×Kids & Family
Retirement age1.62×Business & Career
Caroline Kennedy1.64×Politics & Society
Melissa Gilbert1.64×Movies & TV
RedState1.53×Politics & Society
Linda Ronstadt1.65×Music & Radio
Valerie Bertinelli1.53×Movies & TV
John R. Bolton1.69×Politics & Society
John Ritter1.5×Movies & TV
FunTrivia1.8×Games
Anne Boleyn1.63×Politics & Society
Dana Perino1.56×Politics & Society
Bingo card1.79×Games
Christmas stocking1.55×Kids & Family
Federalist1.6×News
Eileen Fisher1.52×Fashion & Accessoires
When Calls the Heart (TV series)1.66×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TV reality shows audience
TraitClusterScore
ExtroversionTHRILL1.42
Social Media UsageJOY1.11
TraditionCONSERVATISM1.06
Price SensitivityPREMIUM0.99
Healthy LifestyleBALANCE0.98
Sports ActivityPOWER0.96

Worldwide distribution

Worldwide audience distribution share by country for TV reality shows
CountryShare
United States24.3%
India5.2%
United Kingdom4.5%

See TV reality shows audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does TV reality shows have in United States?

TV reality shows has an estimated audience of 82,449,966 people in United States, concentrated in California and Texas.

What is the gender split and age of TV reality shows fans?

58.6% of TV reality shows fans are female, 41.4% are male, with an average age of 39.3 years.

Which brands do TV reality shows fans like most?

TV reality shows fans show strongest brand affinity for Quinceañera (telenovela) (1.67×), Gateway Pundit (1.63×), and Rhianna (singer) (1.55×) over the country average.

Where do TV reality shows fans live in United States?

TV reality shows fans in United States are most concentrated in California (reach 11,394,285), Texas (reach 7,717,128), and Florida (reach 6,259,649). These three regions account for the largest share of the active audience.

What other brands do TV reality shows fans also like?

Beyond TV reality shows itself, the audience over-indexes on Gateway Pundit (1.63×), Rhianna (singer) (1.55×), Parenting styles (1.57×), and Retirement age (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for TV reality shows. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.