Rascasse Audience Intelligence

Bingo card Audience in United States

A data profile of the people who buy, follow and care about Bingo card in United States — modelled from more than twelve digital signal sources. Bingo card has an estimated audience of 1,502,167 people in United States.

The average Bingo card fan in United States is 41.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include QVC, Puzzle video games, Lottery, with strongest over-indexing on QVC (10.64× the country average).

Demographically, the Bingo card audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bingo card fan in United States is more female, around 41.9 years old, with strong Family Orientation tendencies and a notable affinity for QVC.

Category: Games · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bingo card profile in United States.

Audience size
1.5M
in United States
Gender
62.0%
38.0% male
Age
41.9
average years
Country rank
#17746
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bingo card fans

62.0% are female, 38.0% are male, average age 41.9.

Fig. 02

Gender split

62.0%
Female
38.0%
Male
Demographic split for Bingo card audience in United States
MetricValue
Female62.0%
Male38.0%
Average age41.9
Estimated audience size1,502,167
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Bingo card audience in United States
Age bracketShare%
16-1913%
20-2919%
30-3920%
40-4922%
50+26%
Fig. 04

Worldwide distribution

37.4%

of the worldwide Bingo card audience comes from United States.

Worldwide audience distribution share by country for Bingo card
CountryShare
United States37.4%
United Kingdom24.2%
Canada3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bingo card audience in United States is strongest.

Fig. 05

Top regions by affinity

Bingo card fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~5K1.42×
02North Dakota~4K1.42×
03Hawaii~9K1.41×
04Minnesota~30K1.26×
05Iowa~20K1.25×
06Louisiana~20K1.21×
07Utah~20K1.19×
08Wisconsin~30K1.18×
09Kansas~10K1.18×
10Pennsylvania~60K1.11×
11Oklahoma~20K1.10×
12Nebraska~8K1.10×
13Montana~5K1.10×
14Oregon~20K1.06×
15Arkansas~10K1.06×
16Missouri~30K1.05×
17West Virginia~7K1.04×
18New Mexico~8K1.03×
19Washington~30K1.00×
20Illinois~50K0.99×
21Idaho~7K0.99×
22Texas~100K0.98×
23Rhode Island~5K0.98×
24Alaska~3K0.98×
25Indiana~30K0.97×
26Alabama~20K0.96×
27Kentucky~20K0.96×
28Vermont~3K0.96×
29California~200K0.95×
30Connecticut~10K0.95×
31South Carolina~20K0.94×
32Virginia~30K0.91×
33Arizona~30K0.91×
34Ohio~40K0.90×
35Tennessee~30K0.90×
36Nevada~10K0.90×
37Mississippi~10K0.90×
38New Hampshire~5K0.88×
39Maine~5K0.87×
40Georgia~40K0.86×
41Colorado~20K0.86×
42Michigan~30K0.85×
43Delaware~4K0.85×
44North Carolina~40K0.84×
45Massachusetts~20K0.84×
46Maryland~20K0.84×
47Washington, District of Columbia~4K0.82×
48Florida~80K0.81×
49New York~60K0.77×
50New Jersey~30K0.69×
Fig. 06

Affinity by region

Affinity by region — Bingo card, United States
0.69×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bingo card audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bingo card audience
#·InterestCategoryAffinity×
01Bingo BlitzGames37.82×
02AsurionBusiness & Career19.77×
03Key FoodShopping19.47×
04Mobile gamblingGames17.33×
05Vera FarmigaMovies & TV17.25×
06LotteryGames11.67×
07QVCMovies & TV10.64×
08Weather forecastingHome & Garden8.78×
09Puzzle video gamesGames7.88×
10Slot machineGames7.67×
11Online bankingBusiness & Career7.09×
12Vehicle insuranceCars & Mobility6.40×
13FedExBusiness & Career6.25×
14Discount storesShopping4.86×
15GamblingGames4.73×
16Mortgage loansBusiness & Career4.30×
17PinterestInternet & Social Media3.94×
18McDonald'sFood & Beverages3.94×
19SubwayFood & Beverages3.94×
20Pizza HutFood & Beverages3.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bingo card audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bingo card audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.84×
Convenience OrientationPREMIUM2.36×
Price SensitivityPREMIUM2.25×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bingo card audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.61×
Early Adopter MentalityPOWER0.74×
Sports ActivityPOWER0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bingo card have in United States?

Bingo card has an estimated audience of 1,502,167 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bingo card fans?

62.0% of Bingo card fans are female, 38.0% are male, with an average age of 41.9 years.

03

Which brands do Bingo card fans like most?

Bingo card fans show strongest brand affinity for QVC (10.64×), Puzzle video games (7.88×), and Lottery (11.67×) over the country average.

04

Where do Bingo card fans live in United States?

Bingo card fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Bingo card fans also like?

Beyond Bingo card itself, the audience over-indexes on Puzzle video games (7.88×), Lottery (11.67×), Pinterest (3.94×), and FedEx (6.25×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bingo card. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →