TV reality shows Audience in Germany
TV reality shows has an estimated audience of 8,250,394 people in Germany. 57.3% are female, 42.7% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Scooby-Doo, Anime convention, KPop Demon Hunters, Infant clothing, Fitness and figure competition.
The average TV reality shows fan in Germany is 35.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Scooby-Doo, Anime convention, KPop Demon Hunters, with strongest over-indexing on Scooby-Doo (2.11× the country average). Demographically, the TV reality shows audience skews more female with an average age of 35.9, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of TV reality shows fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 35.9 |
| Estimated audience size | 8,250,394 |
Audience persona
The typical TV reality shows fan in Germany is more female, around 35.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Scooby-Doo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,937,655 | 1.07× |
| Bayern | 1,180,229 | 0.89× |
| Baden-Württemberg | 1,100,295 | 0.98× |
| Niedersachsen | 815,366 | 1.02× |
| Hessen | 640,630 | 1.02× |
| Rheinland-Pfalz | 464,917 | 1.12× |
| Sachsen | 442,922 | 1.09× |
| Berlin | 367,597 | 1× |
| Schleswig-Holstein | 286,386 | 0.97× |
| Brandenburg | 271,394 | 1.06× |
| Sachsen-Anhalt | 267,271 | 1.25× |
| Thüringen | 192,447 | 0.92× |
| Hamburg | 177,368 | 0.95× |
| Mecklenburg-Vorpommern | 158,355 | 1.01× |
| Saarland | 77,348 | 0.76× |
| Bremen | 63,076 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scooby-Doo | 2.11× | Movies & TV |
| Anime convention | 1.85× | Literature |
| KPop Demon Hunters | 1.52× | Movies & TV |
| Infant clothing | 1.57× | Kids & Family |
| Fitness and figure competition | 1.6× | Sports |
| Heidi Klum | 1.55× | Fashion & Accessoires |
| Modeling agency | 1.77× | Fashion & Accessoires |
| Anime and manga fandom | 1.5× | Literature |
| Gaming | 1.64× | Games |
| Gaming computer | 1.55× | Technology & Electronics |
| Sephora | 1.55× | Shopping |
| Millie Bobby Brown | 1.53× | Movies & TV |
| DIY & Craft Ideas | 1.77× | Home & Garden |
| Party dress | 1.64× | Fashion & Accessoires |
| Sarah Engels | 1.84× | Movies & TV |
| Bershka | 1.51× | Shopping |
| Makeup Tutorials | 1.56× | Beauty & Wellness |
| XXXLutz | 1.68× | Home & Garden |
| University of Aleppo | 2.01× | Business & Career |
| Shelter Dogs | 1.52× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.28 |
| Pet Ownership | JOY | 1.19 |
| Sports Activity | POWER | 1.17 |
| DIY Mentality | THRILL | 1.1 |
| Sustainability | BALANCE | 1.09 |
| Indulgence | JOY | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.3% |
| India | 5.2% |
| United Kingdom | 4.5% |
See TV reality shows audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does TV reality shows have in Germany?
TV reality shows has an estimated audience of 8,250,394 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of TV reality shows fans?
57.3% of TV reality shows fans are female, 42.7% are male, with an average age of 35.9 years.
Which brands do TV reality shows fans like most?
TV reality shows fans show strongest brand affinity for Scooby-Doo (2.11×), Anime convention (1.85×), and KPop Demon Hunters (1.52×) over the country average.
Where do TV reality shows fans live in Germany?
TV reality shows fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,937,655), Bayern (reach 1,180,229), and Baden-Württemberg (reach 1,100,295). These three regions account for the largest share of the active audience.
What other brands do TV reality shows fans also like?
Beyond TV reality shows itself, the audience over-indexes on Anime convention (1.85×), KPop Demon Hunters (1.52×), Infant clothing (1.57×), and Fitness and figure competition (1.6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for TV reality shows. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.