Poetry Audience in United Kingdom

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Poetry has an estimated audience of 9,702,879 people in United Kingdom. 66.7% are female, 33.3% are male, average age 43.0. Top regions: England, South East, East of England.

The average Poetry fan in United Kingdom is 43.0 years old, more female, and lives primarily in England. The audience is concentrated in England, South East, East of England. Demographically, the Poetry audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Mindfulness, Indulgence.

Category: Literature · Type: Topic · Subtype: Field of study

Demographics of Poetry fans

Demographic split for Poetry audience in United Kingdom
MetricValue
Female66.7%
Male33.3%
Average age43.0
Estimated audience size9,702,879

Top regions in United Kingdom

Top regions ranked by reach for Poetry in United Kingdom
RegionReachAffinity
England7,277,1601.69×
South East1,667,0181.28×
East of England1,052,8191.19×
Yorkshire and the Humber939,2461.21×
South West756,0530.95×
Scotland631,2080.72×
West Midlands522,8281.26×
East Midlands512,7830.75×
North West481,5620.46×
Wales432,1090.78×
North East342,7710.91×
Northern Ireland240,5690.81×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Poetry audience
TraitClusterScore
MindfulnessBALANCE1.72
IndulgenceJOY1.4
Community OrientationOPEN1.31
Design AffinityPREMIUM1.29
LGBTQ+ IdentityOPEN1.28
SustainabilityBALANCE1.24

Worldwide distribution

Worldwide audience distribution share by country for Poetry
CountryShare
United States18.9%
India6.3%
Italy5.6%

See Poetry audiences in other countries

More Field of study audiences in United Kingdom

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Poetry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.