Poetry Audience in Spain
Poetry has an estimated audience of 8,321,672 people in Spain. 66.9% are female, 33.1% are male, average age 43.9. Top regions: Catalonia, Community of Madrid, Andalusia. Top brand affinities: Consumer electronics, Fiction books, Short story, Novel, Creative writing.
The average Poetry fan in Spain is 43.9 years old, more female, and lives primarily in Catalonia. The audience is concentrated in Catalonia, Community of Madrid, Andalusia. Top brand affinities include Consumer electronics, Fiction books, Short story, with strongest over-indexing on Consumer electronics (1.52× the country average). Demographically, the Poetry audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Individualism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Literature · Type: Topic · Subtype: Field of study
Demographics of Poetry fans
| Metric | Value |
|---|---|
| Female | 66.9% |
| Male | 33.1% |
| Average age | 43.9 |
| Estimated audience size | 8,321,672 |
Audience persona
The typical Poetry fan in Spain is more female, around 43.9 years old, with strong Individualism tendencies and a notable affinity for Consumer electronics.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Catalonia | 2,057,284 | 1.37× |
| Community of Madrid | 1,880,461 | 1.34× |
| Andalusia | 1,631,018 | 1× |
| Comunidad Valenciana | 1,059,666 | 1.13× |
| Canary Islands | 411,629 | 0.99× |
| Galicia | 361,894 | 0.93× |
| Region of Murcia | 318,867 | 1.12× |
| Castile and León | 314,295 | 0.87× |
| Castilla-La Mancha | 307,515 | 0.91× |
| Balearic Islands | 284,942 | 1.22× |
| Basque Autonomous Country | 266,019 | 0.85× |
| Aragon | 219,550 | 1× |
| Principality of Asturias | 159,431 | 0.81× |
| Extremadura | 126,590 | 0.71× |
| Navarre | 93,063 | 0.89× |
| Cantabria | 88,113 | 0.84× |
| La Rioja | 55,253 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Consumer electronics | 1.52× | Technology & Electronics |
| Fiction books | 1.57× | Literature |
| Short story | 2.01× | Literature |
| Novel | 1.69× | Literature |
| Creative writing | 2.06× | Business & Career |
| Interpersonal relationship | 1.64× | Kids & Family |
| Maquillaje Profesional | 1.54× | Beauty & Wellness |
| Bookselling | 1.71× | Literature |
| Non-fiction books | 1.98× | Literature |
| E-book readers | 1.85× | Technology & Electronics |
| Frases de Amor | 2.46× | Internet & Social Media |
| Bestseller | 1.73× | Literature |
| Fairy tale | 1.61× | Literature |
| E-books | 1.55× | Literature |
| Gratitude | 1.51× | Politics & Society |
| Wattpad | 2.35× | Internet & Social Media |
| Panties | 1.51× | Fashion & Accessoires |
| Public library | 2.23× | Literature |
| Spoken word | 1.92× | Business & Career |
| Art jewelry | 1.53× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.34 |
| Community Orientation | OPEN | 1.3 |
| Mindfulness | BALANCE | 1.29 |
| Design Affinity | PREMIUM | 1.21 |
| Pet Ownership | JOY | 1.08 |
| Creativity | OPEN | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.9% |
| India | 6.3% |
| Italy | 5.6% |
See Poetry audiences in other countries
More Field of study audiences in Spain
- Music (25,479,471)
- Politics and social issues (18,124,549)
- Psychology (15,047,740)
- Education (14,931,332)
- Philosophy (13,201,802)
Frequently asked questions
How many fans does Poetry have in Spain?
Poetry has an estimated audience of 8,321,672 people in Spain, concentrated in Catalonia and Community of Madrid.
What is the gender split and age of Poetry fans?
66.9% of Poetry fans are female, 33.1% are male, with an average age of 43.9 years.
Which brands do Poetry fans like most?
Poetry fans show strongest brand affinity for Consumer electronics (1.52×), Fiction books (1.57×), and Short story (2.01×) over the country average.
Where do Poetry fans live in Spain?
Poetry fans in Spain are most concentrated in Catalonia (reach 2,057,284), Community of Madrid (reach 1,880,461), and Andalusia (reach 1,631,018). These three regions account for the largest share of the active audience.
What other brands do Poetry fans also like?
Beyond Poetry itself, the audience over-indexes on Fiction books (1.57×), Short story (2.01×), Novel (1.69×), and Creative writing (2.06×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Poetry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.