A data profile of the people who buy, follow and care about Sashimi in United Kingdom — modelled from more than twelve digital signal sources. Sashimi has an estimated audience of 149,883 people in United Kingdom.
The average Sashimi fan in United Kingdom is 36.2 years old, more female, and lives primarily in England.
The audience is concentrated in England, Greater London, South East.
Top brand affinities include Seafood restaurant, Institute of technology, Shrimp, with strongest over-indexing on Seafood restaurant (64.53× the country average).
Demographically, the Sashimi audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Indulgence, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Sashimi fan in United Kingdom is more female, around 36.2 years old, with strong Indulgence tendencies and a notable affinity for Seafood restaurant.
The key figures that characterise the Sashimi profile in United Kingdom.
60.2% are female, 39.8% are male, average age 36.2.
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 36.2 |
| Estimated audience size | 149,883 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 27% | |
| 30-39 | 21% | |
| 40-49 | 17% | |
| 50+ | 13% |
of the worldwide Sashimi audience comes from United Kingdom.
| Country | Share |
|---|---|
| Japan | 20.5% |
| Italy | 7.9% |
| United States | 7.7% |
Where the Sashimi audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Greater London | ~30K | 1.72× | |
| 02 | North West | ~20K | 1.24× | |
| 03 | England | ~100K | 1.10× | |
| 04 | Scotland | ~10K | 1.10× | |
| 05 | South East | ~20K | 1.06× | |
| 06 | South West | ~10K | 0.99× | |
| 07 | East of England | ~10K | 0.97× | |
| 08 | Wales | ~8K | 0.93× | |
| 09 | Northern Ireland | ~4K | 0.90× | |
| 10 | Yorkshire and the Humber | ~10K | 0.87× | |
| 11 | East Midlands | ~9K | 0.84× | |
| 12 | North East | ~5K | 0.79× | |
| 13 | West Midlands | ~4K | 0.59× |
The strongest cross-interests of the Sashimi audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Seafood restaurant | Food & Beverages | 64.53× | ||
| 02 | Massive open online course | Business & Career | 31.93× | ||
| 03 | Ukrainian language | Politics & Society | 31.21× | ||
| 04 | International business | Business & Career | 27.00× | ||
| 05 | Parenthood | Movies & TV | 25.19× | ||
| 06 | Wagyu | Food & Beverages | 24.00× | ||
| 07 | Shrimp | Food & Beverages | 22.15× | ||
| 08 | Senior management | Business & Career | 22.04× | ||
| 09 | Black Friday | Shopping | 17.71× | ||
| 10 | Salmon | Food & Beverages | 11.86× | ||
| 11 | Latin American cuisine | Food & Beverages | 11.43× | ||
| 12 | Institute of technology | Business & Career | 11.42× | ||
| 13 | Spanish cuisine | Food & Beverages | 9.73× | ||
| 14 | Japanese cuisine | Food & Beverages | 8.39× | ||
| 15 | BB cream | Beauty & Wellness | 8.27× | ||
| 16 | Master of Business Administration | Business & Career | 7.85× | ||
| 17 | Foundation (cosmetics) | Beauty & Wellness | 7.69× | ||
| 18 | Dress shirt | Fashion & Accessoires | 6.59× | ||
| 19 | Online newspaper | News | 5.66× | ||
| 20 | Home Design | Home & Garden | 5.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 4.21× | |
| Mindfulness | BALANCE | 3.96× | |
| Urban Lifestyle | OPEN | 2.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.99× | |
| Pet Ownership | JOY | 1.02× | |
| DIY Mentality | THRILL | 1.02× |
Sashimi has an estimated audience of 149,883 people in United Kingdom, concentrated in England and Greater London.
60.2% of Sashimi fans are female, 39.8% are male, with an average age of 36.2 years.
Sashimi fans show strongest brand affinity for Seafood restaurant (64.53×), Institute of technology (11.42×), and Shrimp (22.15×) over the country average.
Sashimi fans in United Kingdom are most concentrated in England (reach ~100K), Greater London (reach ~30K), and South East (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Sashimi itself, the audience over-indexes on Institute of technology (11.42×), Shrimp (22.15×), Massive open online course (31.93×), and International business (27×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Sashimi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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