Sashimi Audience in United States

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Sashimi has an estimated audience of 1,102,142 people in United States. 59.5% are female, 40.5% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Seafood restaurant, Salmon, Lena Headey, Take-out, Shrimp.

The average Sashimi fan in United States is 35.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Seafood restaurant, Salmon, Lena Headey, with strongest over-indexing on Seafood restaurant (37.37× the country average). Demographically, the Sashimi audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Healthy Lifestyle, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Sashimi fans

Demographic split for Sashimi audience in United States
MetricValue
Female59.5%
Male40.5%
Average age35.1
Estimated audience size1,102,142

Audience persona

The typical Sashimi fan in United States is more female, around 35.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Seafood restaurant.

Top regions in United States

Top regions ranked by reach for Sashimi in United States
RegionReachAffinity
California159,6581.32×
Texas108,0701.14×
Florida98,3121.32×
New York69,2221.12×
Illinois40,3581.1×
North Carolina37,1361.12×
Georgia35,0231.03×
Pennsylvania34,5380.93×
New Jersey31,2731.12×
Massachusetts29,1991.34×
Virginia28,4671.06×
Ohio28,1940.83×
Washington26,6901.21×
Michigan24,9480.87×
Arizona22,3560.99×
Tennessee21,9960.99×
Colorado21,3611.23×
Indiana19,7510.98×
Maryland19,4781.03×
South Carolina16,1270.97×
Missouri16,0100.9×
Wisconsin13,9080.84×
Alabama13,7940.9×
Minnesota13,7680.87×
Nevada13,6061.28×
Oregon12,9661.03×
Louisiana12,5930.89×
Kentucky12,2940.89×
Connecticut11,5601.05×
Oklahoma11,3730.93×
Hawaii11,0442.33×
Utah9,9221.01×
Iowa8,0780.89×
Arkansas7,6260.84×
Kansas7,3640.85×
Mississippi6,4090.71×
Nebraska5,4600.99×
Idaho4,8320.87×
Washington, District of Columbia4,6481.4×
New Mexico4,6260.84×
New Hampshire3,8240.88×
West Virginia3,5960.7×
Maine3,5080.89×
Rhode Island3,2330.92×
Delaware2,5710.85×
Alaska2,5631.09×
Montana2,4610.8×
South Dakota1,9120.75×
North Dakota1,7480.77×
Vermont1,2380.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sashimi audience
BrandAffinityCategory
Seafood restaurant37.37×Food & Beverages
Salmon13.82×Food & Beverages
Lena Headey21.54×Movies & TV
Take-out5.61×Food & Beverages
Shrimp8.26×Food & Beverages
KFC6×Food & Beverages
Wagyu18.72×Food & Beverages
Yahoo!奇摩名人娛樂4.35×Internet & Social Media
Barbecue grill6.56×Home & Garden
Gourmet Foods9.85×Food & Beverages
Tuna14.62×Food & Beverages
Steak5.12×Food & Beverages
Sushi8.15×Food & Beverages
Delivery order9.91×Food & Beverages
Hypermarket6.79×Shopping
Street food5.63×Food & Beverages
Bag6.23×Fashion & Accessoires
Restaurant management15.04×Business & Career
Beef4.17×Food & Beverages
Burger King3.15×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sashimi audience
TraitClusterScore
Healthy LifestyleBALANCE2.41
Luxury OrientationPREMIUM2.39
Design AffinityPREMIUM2.16
IndulgenceJOY2.1
SustainabilityBALANCE1.87
LGBTQ+ IdentityOPEN1.74

Worldwide distribution

Worldwide audience distribution share by country for Sashimi
CountryShare
Japan17.2%
Italy6.6%
United States6.4%

See Sashimi audiences in other countries

More Dish audiences in United States

Frequently asked questions

How many fans does Sashimi have in United States?

Sashimi has an estimated audience of 1,102,142 people in United States, concentrated in California and Texas.

What is the gender split and age of Sashimi fans?

59.5% of Sashimi fans are female, 40.5% are male, with an average age of 35.1 years.

Which brands do Sashimi fans like most?

Sashimi fans show strongest brand affinity for Seafood restaurant (37.37×), Salmon (13.82×), and Lena Headey (21.54×) over the country average.

Where do Sashimi fans live in United States?

Sashimi fans in United States are most concentrated in California (reach 159,658), Texas (reach 108,070), and Florida (reach 98,312). These three regions account for the largest share of the active audience.

What other brands do Sashimi fans also like?

Beyond Sashimi itself, the audience over-indexes on Salmon (13.82×), Lena Headey (21.54×), Take-out (5.61×), and Shrimp (8.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sashimi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.