Rascasse Audience Intelligence

Philippines Audience in Indonesia

A data profile of the people who buy, follow and care about Philippines in Indonesia — modelled from more than twelve digital signal sources. Philippines has an estimated audience of 7,146,109 people in Indonesia.

#6among Country in Indonesia
#19among POI in Indonesia
#19in Travel & Leisure

The average Philippines fan in Indonesia is 32.6 years old, balanced, and lives primarily in Jakarta.

The audience is concentrated in Jakarta, West Java, East Java.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Philippines profile in Indonesia.

Audience size
7.1M
in Indonesia
Gender
50.6%♀
49.4% male
Age
32.6
average years
Country rank
#166
POI in Indonesia
Fig. 01

Search interest · 12-month trend

+22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Philippines fans

50.6% are female, 49.4% are male, average age 32.6.

Fig. 02

Gender split

50.6%
Female
49.4%
Male
Demographic split for Philippines audience in Indonesia
MetricValue
Female50.6%
Male49.4%
Average age32.6
Estimated audience size7,146,109
Fig. 03

Age distribution

Ø 32.6
average years
Age distribution of the Philippines audience in Indonesia
Age bracketShare%
16-1929%
20-2933%
30-3918%
40-4912%
50+8%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Philippines audience comes from Indonesia.

Worldwide audience distribution share by country for Philippines
CountryShare
China16.9%
United States10.5%
Japan9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Philippines audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Philippines fans by region: top regions in Indonesia
#RegionReachAffinity×
01Bali~400K2.77×
02Jakarta~1M2.11×
03Riau Islands~100K1.59×
04Banten~400K1.49×
05North Sulawesi~100K1.31×
06Papua (province)~50K1.18×
07West Nusa Tenggara~90K1.07×
08West Java~1M1.05×
09East Kalimantan~100K1.05×
10South Kalimantan~100K1.05×
11West Kalimantan~100K1.04×
12North Kalimantan~20K1.03×
13Special Region of Yogyakarta~100K1.02×
14Central Kalimantan~60K0.96×
15Bangka-Belitung Islands~30K0.93×
16Gorontalo (disambiguation)(2)~30K0.92×
17West Papua~20K0.91×
18South Sumatra~200K0.90×
19Riau~100K0.87×
20North Sumatra~300K0.86×
21West Sulawesi~30K0.86×
22Jambi~70K0.85×
23Bengkulu~50K0.85×
24North Maluku~20K0.85×
25South Sulawesi~200K0.84×
26East Java~600K0.83×
27Central Sulawesi~50K0.83×
28Maluku~30K0.83×
29Southeast Sulawesi~40K0.82×
30Lampung~100K0.79×
31West Sumatra~90K0.75×
32Aceh~70K0.75×
33East Nusa Tenggara~60K0.73×
34Central Java~500K0.70×
Appendix

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How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Philippines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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