A data profile of the people who buy, follow and care about Panvel in India — modelled from more than twelve digital signal sources. Panvel has an estimated audience of 4,795,324 people in India.
Panvel has an estimated audience of 4,795,324 people in India. 32.3% are female, 67.7% are male, average age 37.2. Top brand affinities: Sublime (band), Instant messaging, Lodging, Real property, IKEA.
Top brand affinities include Sublime (band), Instant messaging, Lodging, with strongest over-indexing on Sublime (band) (19.05× the country average).
Demographically, the Panvel audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.
The typical Panvel fan in India is more male, around 37.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Sublime (band).
The key figures that characterise the Panvel profile in India.
32.3% are female, 67.7% are male, average age 37.2.
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 37.2 |
| Estimated audience size | 4,795,324 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 26% | |
| 30-39 | 21% | |
| 40-49 | 17% | |
| 50+ | 16% |
of the worldwide Panvel audience comes from India.
| Country | Share |
|---|---|
| Brazil | 55.1% |
| India | 43.5% |
| United States | 0.4% |
The strongest cross-interests of the Panvel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sublime (band) | Music & Radio | 19.05× | ||
| 02 | Bombay Sapphire | Food & Beverages | 7.69× | ||
| 03 | Bungalow | Home & Garden | 4.75× | ||
| 04 | Google Flights | Travel & Leisure | 4.41× | ||
| 05 | Lodging | Travel & Leisure | 3.70× | ||
| 06 | Real property | Home & Garden | 3.30× | ||
| 07 | OLX | Shopping | 3.14× | ||
| 08 | IKEA | Home & Garden | 3.05× | ||
| 09 | Microwave oven | Home & Garden | 3.03× | ||
| 10 | Renovation | Home & Garden | 2.88× | ||
| 11 | Pizza | Food & Beverages | 2.67× | ||
| 12 | Asset management | Business & Career | 2.52× | ||
| 13 | Risk management | Business & Career | 2.51× | ||
| 14 | Cabinetry | Home & Garden | 2.31× | ||
| 15 | Apartment | Business & Career | 2.06× | ||
| 16 | Instant messaging | Internet & Social Media | 2.03× | ||
| 17 | NDTV | Movies & TV | 1.78× | ||
| 18 | Volunteering | Politics & Society | 1.72× | ||
| 19 | Innovation | Business & Career | 1.68× | ||
| 20 | Desserts | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 3.71× | |
| Career Orientation | POWER | 2.47× | |
| Indulgence | JOY | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.55× | |
| Social Media Usage | JOY | 0.71× | |
| Creativity | OPEN | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Panvel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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