A data profile of the people who buy, follow and care about Cameras in Italy — modelled from more than twelve digital signal sources. Cameras has an estimated audience of 9,216,003 people in Italy.
The average Cameras fan in Italy is 40.5 years old, more male, and lives primarily in Lazio.
The audience is concentrated in Lazio, Lombardy, Campania.
Top brand affinities include Computer monitors, Google Photos, Volunteering, with strongest over-indexing on Computer monitors (2.85× the country average).
Demographically, the Cameras audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Risk Appetite, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Cameras fan in Italy is more male, around 40.5 years old, with strong Risk Appetite tendencies and a notable affinity for Computer monitors.
The key figures that characterise the Cameras profile in Italy.
42.1% are female, 57.9% are male, average age 40.5.
| Metric | Value |
|---|---|
| Female | 42.1% |
| Male | 57.9% |
| Average age | 40.5 |
| Estimated audience size | 9,216,003 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 24% |
of the worldwide Cameras audience comes from Italy.
| Country | Share |
|---|---|
| United States | 15.4% |
| Japan | 9.0% |
| China | 6.6% |
Where the Cameras audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Lazio | ~3M | 2.45× | |
| 02 | Tuscany | ~800K | 1.23× | |
| 03 | Piedmont | ~800K | 1.14× | |
| 04 | Lombardy | ~2M | 1.12× | |
| 05 | Campania | ~1M | 1.09× | |
| 06 | Sicilia | ~900K | 1.08× | |
| 07 | Puglia | ~700K | 1.08× | |
| 08 | Liguria | ~300K | 1.03× | |
| 09 | Umbria | ~100K | 1.00× | |
| 10 | Calabria | ~300K | 0.99× | |
| 11 | Veneto | ~700K | 0.95× | |
| 12 | Marche | ~200K | 0.94× | |
| 13 | Emilia-Romagna | ~700K | 0.90× | |
| 14 | Trentino-Alto Adige/Südtirol | ~200K | 0.90× | |
| 15 | Abruzzo | ~200K | 0.87× | |
| 16 | Aosta Valley | ~20K | 0.86× | |
| 17 | Basilicata | ~70K | 0.83× | |
| 18 | Molise | ~40K | 0.83× | |
| 19 | Friuli-Venezia Giulia | ~100K | 0.80× | |
| 20 | Sardinia | ~200K | 0.77× |
The strongest cross-interests of the Cameras audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Google Photos | Technology & Electronics | 3.20× | ||
| 02 | Computer monitors | Technology & Electronics | 2.85× | ||
| 03 | Computer servers | Technology & Electronics | 2.70× | ||
| 04 | Digital camera | Technology & Electronics | 2.65× | ||
| 05 | Online poker | Games | 2.48× | ||
| 06 | Robert Redford | Movies & TV | 2.13× | ||
| 07 | Latin American cuisine | Food & Beverages | 1.84× | ||
| 08 | NASDAQ | Business & Career | 1.84× | ||
| 09 | Fine-art photography | Technology & Electronics | 1.81× | ||
| 10 | Non-fiction books | Literature | 1.76× | ||
| 11 | Wikipedia | Internet & Social Media | 1.74× | ||
| 12 | Digital Trends | Technology & Electronics | 1.69× | ||
| 13 | Minivans | Cars & Mobility | 1.68× | ||
| 14 | Videotelephony | Technology & Electronics | 1.63× | ||
| 15 | Draught beer | Food & Beverages | 1.63× | ||
| 16 | Air conditioning | Technology & Electronics | 1.59× | ||
| 17 | Volunteering | Politics & Society | 1.58× | ||
| 18 | Abstract art | Arts & Culture | 1.58× | ||
| 19 | Scooters | Cars & Mobility | 1.54× | ||
| 20 | Investment banking | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.32× | |
| Travelling | THRILL | 1.19× | |
| Community Orientation | OPEN | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.77× | |
| Spirituality | BALANCE | 0.83× | |
| Tradition | CONSERVATISM | 0.83× |
Cameras has an estimated audience of 9,216,003 people in Italy, concentrated in Lazio and Lombardy.
42.1% of Cameras fans are female, 57.9% are male, with an average age of 40.5 years.
Cameras fans show strongest brand affinity for Computer monitors (2.85×), Google Photos (3.2×), and Volunteering (1.58×) over the country average.
Cameras fans in Italy are most concentrated in Lazio (reach ~3M), Lombardy (reach ~2M), and Campania (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Cameras itself, the audience over-indexes on Google Photos (3.2×), Volunteering (1.58×), Wikipedia (1.74×), and Robert Redford (2.13×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Cameras. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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