Rascasse Audience Intelligence

Cameras Audience in United Kingdom

A data profile of the people who buy, follow and care about Cameras in United Kingdom — modelled from more than twelve digital signal sources. Cameras has an estimated audience of 8,935,207 people in United Kingdom.

The average Cameras fan in United Kingdom is 43.1 years old, balanced, and lives primarily in England.

The audience is concentrated in England, South East, Yorkshire and the Humber.

Top brand affinities include Google Maps, Wikipedia, Esso, with strongest over-indexing on Google Maps (2.43× the country average).

Demographically, the Cameras audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Cameras fan in United Kingdom is balanced, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cameras profile in United Kingdom.

Audience size
8.9M
in United Kingdom
Gender
45.2%
54.8% male
Age
43.1
average years
Country rank
#587
Topic in United Kingdom
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cameras fans

45.2% are female, 54.8% are male, average age 43.1.

Fig. 02

Gender split

45.2%
Female
54.8%
Male
Demographic split for Cameras audience in United Kingdom
MetricValue
Female45.2%
Male54.8%
Average age43.1
Estimated audience size8,935,207
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Cameras audience in United Kingdom
Age bracketShare%
16-1912%
20-2918%
30-3918%
40-4922%
50+30%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Cameras audience comes from United Kingdom.

Worldwide audience distribution share by country for Cameras
CountryShare
United States15.4%
Japan9.0%
China6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cameras audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Cameras fans by region: top regions in United Kingdom
#RegionReachAffinity×
01West Midlands~600K1.52×
02Yorkshire and the Humber~1M1.45×
03Wales~700K1.31×
04North East~400K1.07×
05Northern Ireland~300K1.00×
06South East~1M0.97×
07Scotland~800K0.96×
08South West~600K0.85×
09East of England~700K0.83×
10East Midlands~500K0.83×
11England~6M0.72×
12North West~500K0.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cameras audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cameras audience
#·InterestCategoryAffinity×
01Digital cameraTechnology & Electronics2.47×
02Google MapsInternet & Social Media2.43×
03FlickrInternet & Social Media2.24×
04Diabetes mellitus awarenessHealth2.07×
05Drinking establishmentFood & Beverages2.01×
06Tax refundBusiness & Career1.96×
07EssoCars & Mobility1.92×
08Desktop computersTechnology & Electronics1.86×
09WikipediaInternet & Social Media1.85×
10Real propertyHome & Garden1.85×
11Margot RobbieMovies & TV1.83×
12Fine-art photographyTechnology & Electronics1.81×
13Risk managementBusiness & Career1.80×
14MotorhomeCars & Mobility1.74×
15Google DriveTechnology & Electronics1.73×
16BetfairGames1.73×
17Bank of ScotlandBusiness & Career1.69×
18Sketch comedyMovies & TV1.64×
19RefrigeratorHome & Garden1.62×
20Mobile homeCars & Mobility1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cameras audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Cameras audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.45×
Need for SecurityCONSERVATISM1.25×
Early Adopter MentalityPOWER1.22×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Cameras audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.75×
CreativityOPEN0.86×
MindfulnessBALANCE0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Cameras have in United Kingdom?

Cameras has an estimated audience of 8,935,207 people in United Kingdom, concentrated in England and South East.

02

What is the gender split and age of Cameras fans?

45.2% of Cameras fans are female, 54.8% are male, with an average age of 43.1 years.

03

Which brands do Cameras fans like most?

Cameras fans show strongest brand affinity for Google Maps (2.43×), Wikipedia (1.85×), and Esso (1.92×) over the country average.

04

Where do Cameras fans live in United Kingdom?

Cameras fans in United Kingdom are most concentrated in England (reach ~6M), South East (reach ~1M), and Yorkshire and the Humber (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Cameras fans also like?

Beyond Cameras itself, the audience over-indexes on Wikipedia (1.85×), Esso (1.92×), Google Drive (1.73×), and Betfair (1.73×) compared to the United Kingdom average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Cameras. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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