A data profile of the people who buy, follow and care about Tuxedo in Italy — modelled from more than twelve digital signal sources. Tuxedo has an estimated audience of 5,113,443 people in Italy.
Tuxedo has an estimated audience of 5,113,443 people in Italy. 66.2% are female, 33.8% are male, average age 41.9. Top brand affinities: Belvedere (vodka), Tennessee whiskey, Camel (cigarette), WhatsApp, Polo shirt.
Top brand affinities include Belvedere (vodka), Tennessee whiskey, Camel (cigarette), with strongest over-indexing on Belvedere (vodka) (9.17× the country average).
Demographically, the Tuxedo audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Convenience Orientation, Creativity.
The typical Tuxedo fan in Italy is more female, around 41.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Belvedere (vodka).
The key figures that characterise the Tuxedo profile in Italy.
66.2% are female, 33.8% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 66.2% |
| Male | 33.8% |
| Average age | 41.9 |
| Estimated audience size | 5,113,443 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 16% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 25% |
of the worldwide Tuxedo audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 9.1% |
| United States | 9.0% |
| Germany | 4.9% |
The strongest cross-interests of the Tuxedo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tito's Vodka | Food & Beverages | 33.12× | ||
| 02 | Camel (cigarette) | Food & Beverages | 18.12× | ||
| 03 | Belvedere (vodka) | Food & Beverages | 9.17× | ||
| 04 | Tennessee whiskey | Food & Beverages | 8.99× | ||
| 05 | Matthew McConaughey | Movies & TV | 5.89× | ||
| 06 | Bourbon whiskey | Food & Beverages | 5.65× | ||
| 07 | Polo shirt | Fashion & Accessoires | 5.33× | ||
| 08 | Flickr | Internet & Social Media | 4.09× | ||
| 09 | Suit (clothing) | Fashion & Accessoires | 2.98× | ||
| 10 | Wikipedia | Internet & Social Media | 2.01× | ||
| 11 | corriere dello sport | Sports | 1.98× | ||
| 12 | Adriatic Sea | Travel & Leisure | 1.91× | ||
| 13 | Mediaset | Technology & Electronics | 1.86× | ||
| 14 | Genetics | Kids & Family | 1.85× | ||
| 15 | Children's clothing | Fashion & Accessoires | 1.79× | ||
| 16 | Singer-songwriter | Music & Radio | 1.75× | ||
| 17 | Lingerie | Fashion & Accessoires | 1.73× | ||
| 18 | Volunteering | Politics & Society | 1.65× | ||
| 19 | Internet & Social Media | 1.64× | |||
| 20 | Toys | Games | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.25× | |
| Creativity | OPEN | 1.19× | |
| Family Orientation | CONSERVATISM | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.79× | |
| Risk Appetite | THRILL | 0.84× | |
| Extroversion | THRILL | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Tuxedo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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