A data profile of the people who buy, follow and care about Painting in Mexico — modelled from more than twelve digital signal sources. Painting has an estimated audience of 7,453,346 people in Mexico.
Painting has an estimated audience of 7,453,346 people in Mexico. 54.6% are female, 45.4% are male, average age 33.3. Top brand affinities: Keratin, Spring cleaning, Garage sale, Bijou (jewellery), Eduardo Capetillo.
Top brand affinities include Keratin, Spring cleaning, Garage sale, with strongest over-indexing on Keratin (1.56× the country average).
Demographically, the Painting audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Creativity, Extroversion.
The typical Painting fan in Mexico is balanced, around 33.3 years old, with strong Creativity tendencies and a notable affinity for Keratin.
The key figures that characterise the Painting profile in Mexico.
54.6% are female, 45.4% are male, average age 33.3.
| Metric | Value |
|---|---|
| Female | 54.6% |
| Male | 45.4% |
| Average age | 33.3 |
| Estimated audience size | 7,453,346 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 9% |
of the worldwide Painting audience comes from Mexico.
| Country | Share |
|---|---|
| United States | 20.2% |
| Japan | 5.2% |
| United Kingdom | 5.0% |
The strongest cross-interests of the Painting audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | LADYBUG | Movies & TV | 1.92× | ||
| 02 | Spring cleaning | Home & Garden | 1.78× | ||
| 03 | DIY & Craft Ideas | Home & Garden | 1.69× | ||
| 04 | Learning theory (education) | Kids & Family | 1.64× | ||
| 05 | Erika Buenfil | Movies & TV | 1.62× | ||
| 06 | Quinceañera (telenovela) | Movies & TV | 1.61× | ||
| 07 | Nursery rhyme | Kids & Family | 1.60× | ||
| 08 | Rosario Tijeras | Movies & TV | 1.59× | ||
| 09 | UÑAS DECORADAS | Beauty & Wellness | 1.59× | ||
| 10 | Multiple birth | Kids & Family | 1.58× | ||
| 11 | Eduardo Capetillo | Movies & TV | 1.57× | ||
| 12 | Decoration | Home & Garden | 1.57× | ||
| 13 | Keratin | Beauty & Wellness | 1.56× | ||
| 14 | Picture frame | Home & Garden | 1.54× | ||
| 15 | Literacy | Kids & Family | 1.52× | ||
| 16 | Ali Khamenei | Politics & Society | 1.52× | ||
| 17 | Makeup &hair | Beauty & Wellness | 1.51× | ||
| 18 | Vila Pouca de Aguiar | Travel & Leisure | 1.51× | ||
| 19 | Garage sale | Fashion & Accessoires | 1.50× | ||
| 20 | Bijou (jewellery) | Fashion & Accessoires | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 1.15× | |
| Extroversion | THRILL | 1.06× | |
| Tradition | CONSERVATISM | 1.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.80× | |
| Risk Appetite | THRILL | 0.82× | |
| Sports Activity | POWER | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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