A data profile of the people who buy, follow and care about Painting in Brazil — modelled from more than twelve digital signal sources. Painting has an estimated audience of 15,877,773 people in Brazil.
The average Painting fan in Brazil is 41.0 years old, more female, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Paraná, Minas Gerais.
The key figures that characterise the Painting profile in Brazil.
64.9% are female, 35.1% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 64.9% |
| Male | 35.1% |
| Average age | 41.0 |
| Estimated audience size | 15,877,773 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 24% |
of the worldwide Painting audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 20.2% |
| Japan | 5.2% |
| United Kingdom | 5.0% |
Where the Painting audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Paraná | ~1.5M | 1.69× | |
| 02 | Rio Grande do Sul | ~1.5M | 1.50× | |
| 03 | Santa Catarina | ~1M | 1.37× | |
| 04 | São Paulo | ~5.5M | 1.35× | |
| 05 | Espírito Santo | ~400K | 1.15× | |
| 06 | Rio Grande do Norte | ~300K | 1.11× | |
| 07 | Mato Grosso | ~300K | 1.06× | |
| 08 | Acre | ~60K | 1.04× | |
| 09 | Rondônia | ~100K | 1.02× | |
| 10 | Ceará | ~700K | 1.01× | |
| 11 | Pernambuco | ~700K | 1.00× | |
| 12 | Paraíba | ~300K | 0.96× | |
| 13 | Mato Grosso do Sul | ~200K | 0.96× | |
| 14 | Amapá | ~50K | 0.95× | |
| 15 | Goiás | ~600K | 0.94× | |
| 16 | Sergipe | ~200K | 0.94× | |
| 17 | Minas Gerais | ~1.5M | 0.92× | |
| 18 | Federal District | ~200K | 0.92× | |
| 19 | Piauí | ~200K | 0.90× | |
| 20 | Rio de Janeiro | ~1.5M | 0.88× | |
| 21 | Alagoas | ~200K | 0.86× | |
| 22 | Tocantins | ~90K | 0.85× | |
| 23 | Roraima | ~40K | 0.83× | |
| 24 | Amazonas | ~200K | 0.80× | |
| 25 | Bahia | ~800K | 0.75× | |
| 26 | Pará | ~400K | 0.74× | |
| 27 | Maranhão | ~300K | 0.70× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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