A data profile of the people who buy, follow and care about Johan Derksen in Netherlands — modelled from more than twelve digital signal sources. Johan Derksen has an estimated audience of 2,909,726 people in Netherlands.
The average Johan Derksen fan in Netherlands is 45.6 years old, more male, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Brabant, Gelderland.
Top brand affinities include Shopping and fashion, Max Verstappen, Eredivisie, with strongest over-indexing on Shopping and fashion (4.87× the country average).
Demographically, the Johan Derksen audience skews more male with an average age of 45.6, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.
The typical Johan Derksen fan in Netherlands is more male, around 45.6 years old, with strong Patriotism tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the Johan Derksen profile in Netherlands.
31.5% are female, 68.5% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 31.5% |
| Male | 68.5% |
| Average age | 45.6 |
| Estimated audience size | 2,909,726 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 12% | |
| 30-39 | 16% | |
| 40-49 | 26% | |
| 50+ | 36% |
of the worldwide Johan Derksen audience comes from Netherlands.
| Country | Share |
|---|---|
| Netherlands | 98.9% |
| Germany | 0.9% |
| United States | 0.1% |
Where the Johan Derksen audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Drenthe | ~100K | 1.63× | |
| 02 | Friesland | ~100K | 1.21× | |
| 03 | Gelderland | ~400K | 1.18× | |
| 04 | Overijssel | ~200K | 1.18× | |
| 05 | North Brabant | ~500K | 1.01× | |
| 06 | Groningen | ~100K | 1.00× | |
| 07 | Limburg | ~200K | 0.97× | |
| 08 | Zuid-Holland | ~500K | 0.79× | |
| 09 | Zeeland | ~50K | 0.76× | |
| 10 | Flevoland | ~50K | 0.64× | |
| 11 | North Holland | ~300K | 0.62× |
The strongest cross-interests of the Johan Derksen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shopping and fashion | Shopping | 4.87× | ||
| 02 | Virgil van Dijk | Sports | 4.87× | ||
| 03 | Las Vegas | Travel & Leisure | 4.87× | ||
| 04 | Megan Fox | Movies & TV | 4.87× | ||
| 05 | Anthony Joshua | Sports | 4.87× | ||
| 06 | Brazil national football team | Sports | 4.87× | ||
| 07 | UEFA European Championship | Sports | 4.87× | ||
| 08 | Major League Soccer | Sports | 4.82× | ||
| 09 | Borussia Dortmund | Sports | 4.12× | ||
| 10 | Italy national football team | Sports | 3.64× | ||
| 11 | Eredivisie | Sports | 3.37× | ||
| 12 | MSN | News | 2.53× | ||
| 13 | Max Verstappen | Sports | 2.41× | ||
| 14 | Go Ahead Eagles | Sports | 2.36× | ||
| 15 | Solar energy | Home & Garden | 2.06× | ||
| 16 | Voetbalprimeur | Sports | 1.92× | ||
| 17 | FC Barcelona | Sports | 1.92× | ||
| 18 | voetbalzone | Sports | 1.82× | ||
| 19 | Voetbal International | Sports | 1.76× | ||
| 20 | Golf | Sports | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.32× | |
| Spirituality | BALANCE | 1.28× | |
| Need for Security | CONSERVATISM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.56× | |
| Creativity | OPEN | 0.57× | |
| Pet Ownership | JOY | 0.70× |
Johan Derksen has an estimated audience of 2,909,726 people in Netherlands, concentrated in Zuid-Holland and North Brabant.
31.5% of Johan Derksen fans are female, 68.5% are male, with an average age of 45.6 years.
Johan Derksen fans show strongest brand affinity for Shopping and fashion (4.87×), Max Verstappen (2.41×), and Eredivisie (3.37×) over the country average.
Johan Derksen fans in Netherlands are most concentrated in Zuid-Holland (reach ~500K), North Brabant (reach ~500K), and Gelderland (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Johan Derksen itself, the audience over-indexes on Max Verstappen (2.41×), Eredivisie (3.37×), Virgil van Dijk (4.87×), and Voetbalprimeur (1.92×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Johan Derksen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.