A data profile of the people who buy, follow and care about Brain in Norway — modelled from more than twelve digital signal sources. Brain has an estimated audience of 563,758 people in Norway.
Brain has an estimated audience of 563,758 people in Norway. 64.6% are female, 35.4% are male, average age 44.2. Top brand affinities: Cancer awareness, Innovation, Physical therapy, Julia Roberts, Activism.
Top brand affinities include Cancer awareness, Innovation, Physical therapy, with strongest over-indexing on Cancer awareness (1.54× the country average).
Demographically, the Brain audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Community Orientation, Mindfulness.
The typical Brain fan in Norway is more female, around 44.2 years old, with strong Community Orientation tendencies and a notable affinity for Cancer awareness.
The key figures that characterise the Brain profile in Norway.
64.6% are female, 35.4% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 64.6% |
| Male | 35.4% |
| Average age | 44.2 |
| Estimated audience size | 563,758 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 13% | |
| 30-39 | 16% | |
| 40-49 | 24% | |
| 50+ | 34% |
of the worldwide Brain audience comes from Norway.
| Country | Share |
|---|---|
| United States | 27.8% |
| United Kingdom | 5.2% |
| Italy | 3.9% |
The strongest cross-interests of the Brain audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gut flora | Health | 3.00× | ||
| 02 | Diabetes mellitus type 2 awareness | Health | 2.12× | ||
| 03 | Omega-3 fatty acid | Health | 2.09× | ||
| 04 | Pollen | Health | 2.06× | ||
| 05 | Acupuncture | Health | 2.06× | ||
| 06 | Julia Roberts | Movies & TV | 1.90× | ||
| 07 | Hormone | Health | 1.85× | ||
| 08 | Fertilizer | Home & Garden | 1.81× | ||
| 09 | Meghan Markle | Fashion & Accessoires | 1.80× | ||
| 10 | Physical therapy | Business & Career | 1.71× | ||
| 11 | Alternative medicine | Business & Career | 1.66× | ||
| 12 | Non-alcoholic beverage | Food & Beverages | 1.65× | ||
| 13 | Buddhism | Health | 1.65× | ||
| 14 | Pilates | Sports | 1.64× | ||
| 15 | Innovation | Business & Career | 1.60× | ||
| 16 | Bohemianism | Fashion & Accessoires | 1.60× | ||
| 17 | Sugar substitute | Food & Beverages | 1.58× | ||
| 18 | Cancer awareness | Health | 1.54× | ||
| 19 | Activism | Politics & Society | 1.54× | ||
| 20 | Cough | Health | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.48× | |
| Mindfulness | BALANCE | 1.36× | |
| Tradition | CONSERVATISM | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.90× | |
| Design Affinity | PREMIUM | 0.93× | |
| Luxury Orientation | PREMIUM | 0.94× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Brain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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