A data profile of the people who buy, follow and care about Cancer awareness in Norway — modelled from more than twelve digital signal sources. Cancer awareness has an estimated audience of 554,526 people in Norway.
Cancer awareness has an estimated audience of 554,526 people in Norway. 75.1% are female, 24.9% are male, average age 48.1. Top brand affinities: NRK, Patient, Apotek 1, Symptom, Cottage.
Top brand affinities include NRK, Patient, Apotek 1, with strongest over-indexing on NRK (1.55× the country average).
Demographically, the Cancer awareness audience skews more female with an average age of 48.1, and over-indexes on personality traits such as Travelling, Patriotism.
The typical Cancer awareness fan in Norway is more female, around 48.1 years old, with strong Travelling tendencies and a notable affinity for NRK.
The key figures that characterise the Cancer awareness profile in Norway.
75.1% are female, 24.9% are male, average age 48.1.
| Metric | Value |
|---|---|
| Female | 75.1% |
| Male | 24.9% |
| Average age | 48.1 |
| Estimated audience size | 554,526 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 8% | |
| 30-39 | 12% | |
| 40-49 | 23% | |
| 50+ | 47% |
of the worldwide Cancer awareness audience comes from Norway.
| Country | Share |
|---|---|
| United States | 31.4% |
| United Kingdom | 7.1% |
| Spain | 3.3% |
The strongest cross-interests of the Cancer awareness audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Patient | Health | 3.63× | ||
| 02 | Immune system | Health | 3.59× | ||
| 03 | Diabetes mellitus awareness | Health | 3.43× | ||
| 04 | Cholesterol | Food & Beverages | 3.35× | ||
| 05 | Human gastrointestinal tract | Health | 3.34× | ||
| 06 | Supernaturals | Health | 3.02× | ||
| 07 | Symptom | Health | 2.98× | ||
| 08 | Vårt Land (Norwegian newspaper) | News | 2.62× | ||
| 09 | Apotek 1 | Health | 1.85× | ||
| 10 | Cottage | Travel & Leisure | 1.78× | ||
| 11 | Quality of life | Health | 1.73× | ||
| 12 | Holiday cottage | Travel & Leisure | 1.68× | ||
| 13 | Bohus (retailer) | Shopping | 1.59× | ||
| 14 | Nordlys | News | 1.56× | ||
| 15 | Se og Hør | News | 1.56× | ||
| 16 | Knitting | Home & Garden | 1.56× | ||
| 17 | NRK | Movies & TV | 1.55× | ||
| 18 | Dinner | Food & Beverages | 1.54× | ||
| 19 | Dagsavisen | News | 1.54× | ||
| 20 | Trønder-Avisa | News | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.25× | |
| Patriotism | CONSERVATISM | 0.71× | |
| Social Media Usage | JOY | 0.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.61× | |
| Patriotism | CONSERVATISM | 0.71× | |
| Travelling | THRILL | 1.25× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Cancer awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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