A data profile of the people who buy, follow and care about Photographic film in Portugal — modelled from more than twelve digital signal sources. Photographic film has an estimated audience of 1,789,465 people in Portugal.
The average Photographic film fan in Portugal is 44.4 years old, more female, and lives primarily in Lisbon District.
The audience is concentrated in Lisbon District, Porto District, Setúbal District.
Top brand affinities include Hobby, Canon, Rail transport, with strongest over-indexing on Hobby (1.63× the country average).
Demographically, the Photographic film audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Community Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Photographic film fan in Portugal is more female, around 44.4 years old, with strong Community Orientation tendencies and a notable affinity for Hobby.
The key figures that characterise the Photographic film profile in Portugal.
56.3% are female, 43.7% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 44.4 |
| Estimated audience size | 1,789,465 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 26% | |
| 50+ | 31% |
of the worldwide Photographic film audience comes from Portugal.
| Country | Share |
|---|---|
| United States | 24.4% |
| Japan | 5.3% |
| China | 5.1% |
Where the Photographic film audience in Portugal is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Coimbra District | ~100K | 1.13× | |
| 02 | Faro District | ~100K | 1.02× | |
| 03 | Setúbal District | ~200K | 1.00× | |
| 04 | Porto District | ~400K | 0.94× | |
| 05 | Santarém District | ~80K | 0.94× | |
| 06 | Lisbon District | ~500K | 0.92× |
The strongest cross-interests of the Photographic film audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Canon | Technology & Electronics | 4.04× | ||
| 02 | Mineral water | Food & Beverages | 1.89× | ||
| 03 | Non-alcoholic beverage | Food & Beverages | 1.74× | ||
| 04 | Origami | Kids & Family | 1.71× | ||
| 05 | Herbalism | Health | 1.70× | ||
| 06 | Crocs | Fashion & Accessoires | 1.68× | ||
| 07 | COS | Shopping | 1.64× | ||
| 08 | Hobby | Home & Garden | 1.63× | ||
| 09 | Anne Hathaway | Movies & TV | 1.61× | ||
| 10 | Laundry detergent | Home & Garden | 1.61× | ||
| 11 | Poster | Arts & Culture | 1.60× | ||
| 12 | Medicinal plants | Health | 1.56× | ||
| 13 | AutoScout24 | Cars & Mobility | 1.55× | ||
| 14 | Low-cost carrier | Travel & Leisure | 1.54× | ||
| 15 | Postmodernism | Arts & Culture | 1.53× | ||
| 16 | Copenhagen | Travel & Leisure | 1.53× | ||
| 17 | Rail transport | Travel & Leisure | 1.52× | ||
| 18 | Rio Ave F.C. | Sports | 1.52× | ||
| 19 | Rayo Vallecano | Travel & Leisure | 1.52× | ||
| 20 | Europcar | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.36× | |
| Indulgence | JOY | 1.28× | |
| Family Orientation | CONSERVATISM | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.86× | |
| Spirituality | BALANCE | 0.88× | |
| Urban Lifestyle | OPEN | 0.95× |
Photographic film has an estimated audience of 1,789,465 people in Portugal, concentrated in Lisbon District and Porto District.
56.3% of Photographic film fans are female, 43.7% are male, with an average age of 44.4 years.
Photographic film fans show strongest brand affinity for Hobby (1.63×), Canon (4.04×), and Rail transport (1.52×) over the country average.
Photographic film fans in Portugal are most concentrated in Lisbon District (reach ~500K), Porto District (reach ~400K), and Setúbal District (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Photographic film itself, the audience over-indexes on Canon (4.04×), Rail transport (1.52×), Non-alcoholic beverage (1.74×), and Rio Ave F.C. (1.52×) compared to the Portugal average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Portugal who actively search for Photographic film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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