Rascasse Audience Intelligence

Stand-up comedy Audience in Portugal

A data profile of the people who buy, follow and care about Stand-up comedy in Portugal — modelled from more than twelve digital signal sources. Stand-up comedy has an estimated audience of 1,403,116 people in Portugal.

The average Stand-up comedy fan in Portugal is 41.8 years old, balanced, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Top brand affinities include Twitch, Podcast, Viral video, with strongest over-indexing on Twitch (2.14× the country average).

Demographically, the Stand-up comedy audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.

The typical Stand-up comedy fan in Portugal is balanced, around 41.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Twitch.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Stand-up comedy profile in Portugal.

Audience size
1.4M
in Portugal
Gender
47.5%
52.5% male
Age
41.8
average years
Country rank
#724
Topic in Portugal
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stand-up comedy fans

47.5% are female, 52.5% are male, average age 41.8.

Fig. 02

Gender split

47.5%
Female
52.5%
Male
Demographic split for Stand-up comedy audience in Portugal
MetricValue
Female47.5%
Male52.5%
Average age41.8
Estimated audience size1,403,116
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Stand-up comedy audience in Portugal
Age bracketShare%
16-1912%
20-2919%
30-3921%
40-4923%
50+24%
Fig. 04

Worldwide distribution

0.7%

of the worldwide Stand-up comedy audience comes from Portugal.

Worldwide audience distribution share by country for Stand-up comedy
CountryShare
United States31.0%
United Kingdom6.4%
India5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stand-up comedy audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Stand-up comedy fans by region: top regions in Portugal
#RegionReachAffinity×
01Setúbal District~300K1.84×
02Lisbon District~700K1.74×
03Porto District~400K1.24×
04Santarém District~80K1.24×
05Aveiro District~100K1.21×
06Braga District~200K1.17×
07Leiria District~90K1.16×
08Coimbra District~80K1.09×
09Viana do Castelo District~30K0.98×
10Vila Real District~20K0.97×
11Bragança District~20K0.97×
12Portalegre District~10K0.97×
13Faro District~90K0.96×
14Évora District~20K0.96×
15Guarda District~20K0.96×
16Castelo Branco District~30K0.95×
17Beja District~20K0.95×
18Viseu District~50K0.93×
19Azores~40K0.93×
20Madeira~40K0.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stand-up comedy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stand-up comedy audience
#·InterestCategoryAffinity×
01TumblrInternet & Social Media3.04×
02Black comedyMovies & TV2.89×
03Hollywood StarsMovies & TV2.62×
04Comedy-dramaMovies & TV2.27×
05Pokémon (video game series)Games2.24×
06OtakuLiterature2.19×
07TwitchGames2.14×
08Anime conventionLiterature2.14×
09PokémonGames2.01×
10SuperheroMovies & TV2.01×
11Jazz fusionMusic & Radio1.88×
12Stranger ThingsMovies & TV1.85×
13Funk cariocaMusic & Radio1.85×
14CartoonMovies & TV1.80×
15Fantasy filmMovies & TV1.77×
16MemeInternet & Social Media1.66×
17PodcastMusic & Radio1.64×
18NBASports1.57×
19Viral videoInternet & Social Media1.52×
20TarotHealth1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stand-up comedy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Stand-up comedy audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.23×
Social Media UsageJOY1.18×
Urban LifestyleOPEN1.11×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Stand-up comedy audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.85×
Price SensitivityPREMIUM0.87×
Design AffinityPREMIUM0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Stand-up comedy have in Portugal?

Stand-up comedy has an estimated audience of 1,403,116 people in Portugal, concentrated in Lisbon District and Porto District.

02

What is the gender split and age of Stand-up comedy fans?

47.5% of Stand-up comedy fans are female, 52.5% are male, with an average age of 41.8 years.

03

Which brands do Stand-up comedy fans like most?

Stand-up comedy fans show strongest brand affinity for Twitch (2.14×), Podcast (1.64×), and Viral video (1.52×) over the country average.

04

Where do Stand-up comedy fans live in Portugal?

Stand-up comedy fans in Portugal are most concentrated in Lisbon District (reach ~700K), Porto District (reach ~400K), and Setúbal District (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Stand-up comedy fans also like?

Beyond Stand-up comedy itself, the audience over-indexes on Podcast (1.64×), Viral video (1.52×), Tarot (1.52×), and Black comedy (2.89×) compared to the Portugal average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Stand-up comedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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