25th Hour Audience in United States

25th Hour logo

25th Hour has an estimated audience of 355,248 people in United States. 79.9% are female, 20.1% are male, average age 49.9. Top regions: California, New York, Texas. Top brand affinities: Klingspor's Woodworking Shop, Oracle Certification Program, Dog breed, Monogram, Throne of Glass.

The average 25th Hour fan in United States is 49.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Klingspor's Woodworking Shop, Oracle Certification Program, Dog breed, with strongest over-indexing on Klingspor's Woodworking Shop (44.92× the country average). Demographically, the 25th Hour audience skews more female with an average age of 49.9, and over-indexes on personality traits such as Mindfulness, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of 25th Hour fans

Demographic split for 25th Hour audience in United States
MetricValue
Female79.9%
Male20.1%
Average age49.9
Estimated audience size355,248

Audience persona

The typical 25th Hour fan in United States is more female, around 49.9 years old, with strong Mindfulness tendencies and a notable affinity for Klingspor's Woodworking Shop.

Top regions in United States

Top regions ranked by reach for 25th Hour in United States
RegionReachAffinity
California52,2991.34×
New York42,0132.12×
Texas27,7650.91×
Florida20,6230.86×
Illinois16,2591.37×
Pennsylvania16,0861.34×
New Jersey13,6361.51×
Ohio11,0031.01×
Massachusetts10,8391.55×
Georgia10,3830.95×
North Carolina10,0470.94×
Michigan9,3061×
Virginia8,9771.04×
Washington8,0421.13×
Maryland6,8891.13×
Colorado6,7451.2×
Arizona6,5580.9×
Tennessee5,9850.84×
Indiana5,8760.91×
Minnesota5,6781.12×
Missouri5,5870.98×
Oregon5,4461.34×
Wisconsin5,2110.97×
Connecticut4,9361.39×
Louisiana4,2150.92×
South Carolina4,1970.79×
Kentucky3,9570.89×
Alabama3,3870.68×
Oklahoma3,3830.86×
Nevada3,3550.98×
Iowa2,5130.86×
Kansas2,4100.86×
Utah2,1580.68×
Arkansas2,0310.69×
Mississippi1,7210.59×
Washington, District of Columbia1,7021.59×
New Hampshire1,6321.17×
New Mexico1,6080.9×
Maine1,5931.25×
Nebraska1,5600.88×
Idaho1,3770.77×
Rhode Island1,2791.13×
Montana1,0941.11×
West Virginia1,0720.65×
Hawaii1,0690.7×
Delaware8630.88×
Vermont6561.05×
South Dakota4600.56×
Alaska3950.52×
North Dakota3900.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 25th Hour audience
BrandAffinityCategory
Klingspor's Woodworking Shop44.92×Shopping
Oracle Certification Program34.43×Technology & Electronics
Dog breed1.65×Pets & Animals
Monogram4.65×Home & Garden
Throne of Glass8.61×Literature
Home construction1.58×Home & Garden
Steampunk5.05×Fashion & Accessoires
Whataburger1.54×Food & Beverages
Home staging4.22×Home & Garden
3D printing1.62×Technology & Electronics
Gloria5.36×Music & Radio
Jeep FJ61.88×Cars & Mobility
Hexbug13.5×Kids & Family
Heidi Powell17.02×Literature
Kevin Sumlin14.78×Sports
Iron Man (film)2.02×Movies & TV
Personalised Gifts1.81×Home & Garden
Personality2.48×Business & Career
The Nice Guys3.3×Movies & TV
KiwiCo2.76×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 25th Hour audience
TraitClusterScore
MindfulnessBALANCE1.61
TraditionCONSERVATISM1.61
Community OrientationOPEN1.42
ExtroversionTHRILL1.31
SpiritualityBALANCE1.29
Urban LifestyleOPEN1.26

Worldwide distribution

Worldwide audience distribution share by country for 25th Hour
CountryShare
United States51.4%
United Kingdom7.6%
Australia5.9%

See 25th Hour audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does 25th Hour have in United States?

25th Hour has an estimated audience of 355,248 people in United States, concentrated in California and New York.

What is the gender split and age of 25th Hour fans?

79.9% of 25th Hour fans are female, 20.1% are male, with an average age of 49.9 years.

Which brands do 25th Hour fans like most?

25th Hour fans show strongest brand affinity for Klingspor's Woodworking Shop (44.92×), Oracle Certification Program (34.43×), and Dog breed (1.65×) over the country average.

Where do 25th Hour fans live in United States?

25th Hour fans in United States are most concentrated in California (reach 52,299), New York (reach 42,013), and Texas (reach 27,765). These three regions account for the largest share of the active audience.

What other brands do 25th Hour fans also like?

Beyond 25th Hour itself, the audience over-indexes on Oracle Certification Program (34.43×), Dog breed (1.65×), Monogram (4.65×), and Throne of Glass (8.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 25th Hour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.