Alec Baldwin Audience in United States

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Alec Baldwin has an estimated audience of 1,002,542 people in United States. 55.5% are female, 44.5% are male, average age 41.1. Top regions: California, Texas, Florida. Top brand affinities: Scarface (1983 film), Leslie Mann, Bill Hader, Austin Powers (film series), Grown Ups (film).

The average Alec Baldwin fan in United States is 41.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scarface (1983 film), Leslie Mann, Bill Hader, with strongest over-indexing on Scarface (1983 film) (130.96× the country average). Demographically, the Alec Baldwin audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Alec Baldwin fans

Demographic split for Alec Baldwin audience in United States
MetricValue
Female55.5%
Male44.5%
Average age41.1
Estimated audience size1,002,542

Audience persona

The typical Alec Baldwin fan in United States is more female, around 41.1 years old, with strong Tradition tendencies and a notable affinity for Scarface (1983 film).

Top regions in United States

Top regions ranked by reach for Alec Baldwin in United States
RegionReachAffinity
California121,9501.11×
Texas86,2201×
Florida68,1761×
New York62,0631.11×
Pennsylvania35,6111.05×
Illinois34,2241.02×
Ohio32,6861.06×
North Carolina28,7790.95×
Georgia28,2100.91×
Michigan28,0981.07×
New Jersey27,7341.09×
Arizona23,2691.14×
Virginia22,1550.91×
Tennessee21,3951.06×
Massachusetts21,1261.07×
Washington20,9221.04×
Indiana19,1991.05×
Missouri17,3001.07×
Colorado16,5711.05×
Wisconsin15,8981.05×
Maryland15,8900.92×
Minnesota14,3701×
South Carolina14,2630.95×
Kentucky13,4011.07×
Oregon12,4451.08×
Alabama12,4000.89×
Oklahoma12,2331.1×
Louisiana11,6700.9×
Connecticut11,1881.11×
Nevada10,5501.09×
Utah9,6081.07×
Arkansas8,2191×
Kansas7,8500.99×
Iowa7,8240.95×
New Mexico7,3961.47×
Mississippi6,7570.82×
Idaho5,2591.05×
Nebraska4,7370.94×
West Virginia4,4250.95×
New Hampshire3,9831.01×
Maine3,7161.03×
Hawaii3,4520.8×
Rhode Island3,2531.02×
Montana2,6930.97×
Delaware2,4350.88×
Washington, District of Columbia2,3060.77×
South Dakota1,8430.8×
North Dakota1,7950.87×
Alaska1,7690.82×
Vermont1,7370.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alec Baldwin audience
BrandAffinityCategory
Scarface (1983 film)130.96×Movies & TV
Leslie Mann78.69×Movies & TV
Bill Hader67.03×Movies & TV
Austin Powers (film series)60.24×Movies & TV
Grown Ups (film)55.62×Movies & TV
Big Daddy (1999 film)68.25×Movies & TV
Jason Sudeikis55.78×Movies & TV
Happy Gilmore28.7×Movies & TV
Jon Voight41.51×Movies & TV
Kim Basinger52.24×Fashion & Accessoires
TikTok6.9×Internet & Social Media
Jason Segel43.6×Movies & TV
Zooey Deschanel31.01×Movies & TV
Dumb and Dumber36.86×Movies & TV
Ted Lasso19.43×Movies & TV
Channing Tatum24.17×Movies & TV
Craig Robinson (actor)51.7×Movies & TV
Sausage Party50.9×Movies & TV
Jonah Hill26.08×Movies & TV
Bruce Almighty54.79×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alec Baldwin audience
TraitClusterScore
TraditionCONSERVATISM1.45
ExtroversionTHRILL1.32
Risk AppetiteTHRILL1.21
Urban LifestyleOPEN1.18
Convenience OrientationPREMIUM1.17
Social Media UsageJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for Alec Baldwin
CountryShare
United States35.6%
Brazil5.9%
United Kingdom5.4%

See Alec Baldwin audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Alec Baldwin have in United States?

Alec Baldwin has an estimated audience of 1,002,542 people in United States, concentrated in California and Texas.

What is the gender split and age of Alec Baldwin fans?

55.5% of Alec Baldwin fans are female, 44.5% are male, with an average age of 41.1 years.

Which brands do Alec Baldwin fans like most?

Alec Baldwin fans show strongest brand affinity for Scarface (1983 film) (130.96×), Leslie Mann (78.69×), and Bill Hader (67.03×) over the country average.

Where do Alec Baldwin fans live in United States?

Alec Baldwin fans in United States are most concentrated in California (reach 121,950), Texas (reach 86,220), and Florida (reach 68,176). These three regions account for the largest share of the active audience.

What other brands do Alec Baldwin fans also like?

Beyond Alec Baldwin itself, the audience over-indexes on Leslie Mann (78.69×), Bill Hader (67.03×), Austin Powers (film series) (60.24×), and Grown Ups (film) (55.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alec Baldwin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.