Amybeth McNulty Audience in United States

Amybeth McNulty logo

Amybeth McNulty has an estimated audience of 1,378,758 people in United States. 55.6% are female, 44.4% are male, average age 40.3. Top regions: California, Texas, Florida. Top brand affinities: Goop, Grinch, Vocal harmony, Governor of Michigan, Wok.

The average Amybeth McNulty fan in United States is 40.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Grinch, Vocal harmony, with strongest over-indexing on Goop (15.43× the country average). Demographically, the Amybeth McNulty audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Amybeth McNulty fans

Demographic split for Amybeth McNulty audience in United States
MetricValue
Female55.6%
Male44.4%
Average age40.3
Estimated audience size1,378,758

Audience persona

The typical Amybeth McNulty fan in United States is more female, around 40.3 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Amybeth McNulty in United States
RegionReachAffinity
California165,7411.09×
Texas134,0411.13×
Florida89,3540.96×
New York66,9950.87×
Illinois43,7170.95×
North Carolina42,4691.02×
Pennsylvania42,3080.91×
Georgia41,3720.97×
Ohio38,5200.91×
Arizona35,0521.25×
Michigan34,7370.96×
Virginia33,0520.98×
Washington32,9251.19×
New Jersey30,8920.88×
Tennessee28,8911.04×
Indiana26,3981.05×
Massachusetts26,0130.96×
Missouri23,4861.06×
Alabama22,0661.15×
Maryland21,9920.93×
Minnesota21,2271.07×
Colorado20,9450.96×
South Carolina19,9780.96×
Wisconsin19,7190.95×
Oregon19,2431.22×
Kentucky18,1331.05×
Utah17,9501.45×
Oklahoma16,9081.1×
Louisiana15,5920.88×
Connecticut13,1560.95×
Arkansas12,4761.1×
Nevada11,6530.87×
Kansas10,8991×
Iowa9,9850.88×
Mississippi9,7660.86×
Idaho9,1841.33×
New Mexico7,4401.08×
Nebraska6,2440.9×
New Hampshire5,9161.09×
West Virginia5,7670.9×
Maine5,4981.11×
Hawaii4,7240.8×
Montana4,1211.08×
Alaska3,9941.35×
Rhode Island3,7460.85×
Delaware2,9980.79×
Washington, District of Columbia2,7850.67×
South Dakota2,6280.82×
Vermont2,4411.01×
North Dakota2,2880.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Amybeth McNulty audience
BrandAffinityCategory
Goop15.43×Internet & Social Media
Grinch10.41×Movies & TV
Vocal harmony11.22×Music & Radio
Governor of Michigan14.8×Politics & Society
Wok12.48×Food & Beverages
Google Home9.96×Technology & Electronics
Grace Slick13.03×Music & Radio
Elsword23.96×Games
Hibachi11.38×Food & Beverages
headspace13.33×Health
No Escape (1994 film)15.29×Movies & TV
TV Fanatic14.15×Movies & TV
Historic site5.59×Arts & Culture
Hipster12.25×Politics & Society
La Jolla11.59×Travel & Leisure
Fairy godmother9.28×Literature
Cherish (group)13.45×Music & Radio
Mathcore9.69×Music & Radio
Harlow13.92×Travel & Leisure
Guitarist (magazine)13.25×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Amybeth McNulty audience
TraitClusterScore
Risk AppetiteTHRILL1.54
ExtroversionTHRILL1.28
Luxury OrientationPREMIUM1.28
Social Media UsageJOY1.06
TraditionCONSERVATISM1.05
Community OrientationOPEN0.98

Worldwide distribution

Worldwide audience distribution share by country for Amybeth McNulty
CountryShare
United States26.7%
Brazil11.8%
United Kingdom6.5%

See Amybeth McNulty audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Amybeth McNulty have in United States?

Amybeth McNulty has an estimated audience of 1,378,758 people in United States, concentrated in California and Texas.

What is the gender split and age of Amybeth McNulty fans?

55.6% of Amybeth McNulty fans are female, 44.4% are male, with an average age of 40.3 years.

Which brands do Amybeth McNulty fans like most?

Amybeth McNulty fans show strongest brand affinity for Goop (15.43×), Grinch (10.41×), and Vocal harmony (11.22×) over the country average.

Where do Amybeth McNulty fans live in United States?

Amybeth McNulty fans in United States are most concentrated in California (reach 165,741), Texas (reach 134,041), and Florida (reach 89,354). These three regions account for the largest share of the active audience.

What other brands do Amybeth McNulty fans also like?

Beyond Amybeth McNulty itself, the audience over-indexes on Grinch (10.41×), Vocal harmony (11.22×), Governor of Michigan (14.8×), and Wok (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Amybeth McNulty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.