Rascasse Audience Intelligence

Ariana DeBose Audience in United States

A data profile of the people who buy, follow and care about Ariana DeBose in United States — modelled from more than twelve digital signal sources. Ariana DeBose has an estimated audience of 1,243,373 people in United States.

#1415among Actor Actress or TV Star in United States#4312among Person in United States#3515in Movies & TV

The average Ariana DeBose fan in United States is 39.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Diego Rivera, West Side Story, Paul Newman, with strongest over-indexing on Diego Rivera (45.39× the country average).

Demographically, the Ariana DeBose audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ariana DeBose fan in United States is more female, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for Diego Rivera.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ariana DeBose profile in United States.

Audience size
1.2M
in United States
Gender
57.0%♀
43.0% male
Age
39.6
average years
Country rank
#20341
Person in United States
Fig. 01

Search interest · 12-month trend

-53%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ariana DeBose fans

57.0% are female, 43.0% are male, average age 39.6.

Fig. 02

Gender split

57.0%
Female
43.0%
Male
Demographic split for Ariana DeBose audience in United States
MetricValue
Female57.0%
Male43.0%
Average age39.6
Estimated audience size1,243,373
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Ariana DeBose audience in United States
Age bracketShare%
16-1923%
20-2917%
30-3917%
40-4920%
50+24%
Fig. 04

Worldwide distribution

43.9%

of the worldwide Ariana DeBose audience comes from United States.

Worldwide audience distribution share by country for Ariana DeBose
CountryShare
United States43.9%
United Kingdom7.0%
Germany5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ariana DeBose audience in United States is strongest.

Fig. 05

Top regions by affinity

Ariana DeBose fans by region: top regions in United States
#RegionReachAffinity×
01Delaware~6K1.39×
02North Carolina~60K1.34×
03Maryland~30K1.28×
04Utah~20K1.22×
05New York~100K1.21×
06New Jersey~40K1.16×
07Virginia~40K1.14×
08Hawaii~7K1.12×
09Illinois~60K1.09×
10Georgia~50K1.09×
11Connecticut~20K1.09×
12California~200K1.07×
13Pennsylvania~50K1.07×
14Ohio~50K1.07×
15South Carolina~20K1.06×
16Michigan~40K1.05×
17Washington~30K1.05×
18Missouri~30K1.04×
19Idaho~8K1.04×
20Florida~100K1.03×
21Washington, District of Columbia~5K1.03×
22Colorado~20K1.01×
23Louisiana~20K1.01×
24Oregon~20K1.01×
25Minnesota~20K1.00×
26Kansas~10K1.00×
27Texas~100K0.99×
28Massachusetts~30K0.99×
29Rhode Island~5K0.99×
30Tennessee~30K0.98×
31Wisconsin~20K0.96×
32Nevada~10K0.96×
33New Hampshire~6K0.96×
34Indiana~30K0.94×
35Oklahoma~20K0.94×
36Arizona~30K0.93×
37New Mexico~7K0.93×
38Kentucky~20K0.92×
39Mississippi~10K0.91×
40Nebraska~7K0.91×
41Iowa~10K0.90×
42Montana~4K0.90×
43Maine~5K0.89×
44Vermont~2K0.89×
45Arkansas~10K0.87×
46Alabama~20K0.84×
47Alaska~3K0.83×
48South Dakota~3K0.81×
49West Virginia~6K0.80×
50North Dakota~3K0.80×
Fig. 06

Affinity by region

Affinity by region — Ariana DeBose, United States
0.80×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ariana DeBose audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ariana DeBose audience
#·InterestCategoryAffinity×
01West Side StoryMusic & Radio53.48×
02Diego RiveraArts & Culture45.39×
03Billy ElliotMovies & TV33.74×
04In the HeightsMusic & Radio29.02×
05Citizen KaneMovies & TV27.12×
06My Fair LadyMovies & TV24.73×
07Paul NewmanMovies & TV20.61×
08Stanley KubrickMovies & TV18.43×
09Julio IglesiasMusic & Radio16.57×
10Guillermo del ToroMovies & TV16.37×
11Charlie PuthMusic & Radio13.24×
12James CameronMovies & TV13.02×
13Chicago (musical)Music & Radio13.00×
14Amy AdamsMovies & TV12.73×
15Martin ScorseseMovies & TV12.10×
16Olivia MunnMovies & TV10.96×
17David LynchMovies & TV10.31×
18Anna FarisMovies & TV10.22×
19Obsessed (2009 film)Movies & TV6.43×
20Tony AwardArts & Culture5.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ariana DeBose audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ariana DeBose audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.49×
Community OrientationOPEN1.41×
SpiritualityBALANCE1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ariana DeBose audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.88×
Luxury OrientationPREMIUM0.89×
Pet OwnershipJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ariana DeBose have in United States?

Ariana DeBose has an estimated audience of 1,243,373 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ariana DeBose fans?

57.0% of Ariana DeBose fans are female, 43.0% are male, with an average age of 39.6 years.

03

Which brands do Ariana DeBose fans like most?

Ariana DeBose fans show strongest brand affinity for Diego Rivera (45.39×), West Side Story (53.48×), and Paul Newman (20.61×) over the country average.

04

Where do Ariana DeBose fans live in United States?

Ariana DeBose fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Ariana DeBose fans also like?

Beyond Ariana DeBose itself, the audience over-indexes on West Side Story (53.48×), Paul Newman (20.61×), Guillermo del Toro (16.37×), and Citizen Kane (27.12×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Ariana DeBose audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ariana DeBose. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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