My Fair Lady Audience in United States

My Fair Lady logo

My Fair Lady has an estimated audience of 626,216 people in United States. 60.1% are female, 39.9% are male, average age 34.0. Top regions: California, Texas, Florida. Top brand affinities: National Hockey League All-Star Game, OCS (television), Annie (musical), The King and I, Cabaret (musical).

The average My Fair Lady fan in United States is 34.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include National Hockey League All-Star Game, OCS (television), Annie (musical), with strongest over-indexing on National Hockey League All-Star Game (347.13× the country average). Demographically, the My Fair Lady audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of My Fair Lady fans

Demographic split for My Fair Lady audience in United States
MetricValue
Female60.1%
Male39.9%
Average age34.0
Estimated audience size626,216

Audience persona

The typical My Fair Lady fan in United States is more female, around 34.0 years old, with strong Family Orientation tendencies and a notable affinity for National Hockey League All-Star Game.

Top regions in United States

Top regions ranked by reach for My Fair Lady in United States
RegionReachAffinity
California75,7181.1×
Texas46,8620.87×
Florida39,3280.93×
New York38,7901.11×
Pennsylvania21,2651.01×
Illinois19,0590.91×
North Carolina16,7420.89×
Washington16,6151.32×
Ohio16,5230.86×
Virginia16,2351.06×
Georgia15,4670.8×
Arizona15,1741.19×
Michigan14,6560.9×
New Jersey14,2490.89×
Massachusetts13,4591.09×
Missouri11,9251.18×
Tennessee11,6860.93×
Utah11,3162.02×
Oregon11,0151.53×
Indiana10,2540.9×
Maryland10,1750.94×
Colorado10,1021.02×
Alabama9,1621.05×
Wisconsin9,0670.96×
Minnesota8,9130.99×
South Carolina8,0070.85×
Kentucky7,5920.97×
Louisiana7,0170.87×
Oklahoma6,7810.98×
Connecticut6,7041.07×
Arkansas5,2091.01×
Kansas5,0361.02×
Nevada4,8920.81×
Iowa4,8680.94×
Idaho4,3801.39×
Mississippi3,5710.69×
New Mexico3,0270.96×
Nebraska2,6160.83×
New Hampshire2,5151.02×
Maine2,3421.04×
Hawaii2,3020.86×
Washington, District of Columbia2,2801.21×
West Virginia2,0450.7×
Montana2,0271.17×
Rhode Island1,9040.96×
Alaska1,6811.25×
Delaware1,3120.76×
Vermont1,1781.07×
South Dakota1,0110.7×
North Dakota8970.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for My Fair Lady audience
BrandAffinityCategory
National Hockey League All-Star Game347.13×Sports
OCS (television)225.48×Movies & TV
Annie (musical)166.57×Music & Radio
The King and I153.55×Movies & TV
Cabaret (musical)108.97×Music & Radio
Lexani Wheels242.77×Cars & Mobility
Chicago (musical)49.58×Music & Radio
Beetlejuice10.17×Movies & TV
My Fair Lady (film)84.69×Movies & TV
Christopher Plummer39.82×Movies & TV
West Side Story (film)45.75×Movies & TV
Street Trucks Magazine167.39×
Julie Andrews20.34×Movies & TV
Central Park13.58×Travel & Leisure
The Producers (musical)95.85×Music & Radio
Mamma Mia!22.96×Movies & TV
Wicked (musical)12.4×Music & Radio
Singin' in the Rain33.54×Movies & TV
Empire State Building23.57×Travel & Leisure
Forgiato Wheels93.18×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by My Fair Lady audience
TraitClusterScore
Family OrientationCONSERVATISM1.77
Need for SecurityCONSERVATISM1.66
LGBTQ+ IdentityOPEN1.65
SpiritualityBALANCE1.47
Community OrientationOPEN1.45
CreativityOPEN1.3

Worldwide distribution

Worldwide audience distribution share by country for My Fair Lady
CountryShare
United States27.5%
United Kingdom8.8%
Germany5.2%

See My Fair Lady audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does My Fair Lady have in United States?

My Fair Lady has an estimated audience of 626,216 people in United States, concentrated in California and Texas.

What is the gender split and age of My Fair Lady fans?

60.1% of My Fair Lady fans are female, 39.9% are male, with an average age of 34.0 years.

Which brands do My Fair Lady fans like most?

My Fair Lady fans show strongest brand affinity for National Hockey League All-Star Game (347.13×), OCS (television) (225.48×), and Annie (musical) (166.57×) over the country average.

Where do My Fair Lady fans live in United States?

My Fair Lady fans in United States are most concentrated in California (reach 75,718), Texas (reach 46,862), and Florida (reach 39,328). These three regions account for the largest share of the active audience.

What other brands do My Fair Lady fans also like?

Beyond My Fair Lady itself, the audience over-indexes on OCS (television) (225.48×), Annie (musical) (166.57×), The King and I (153.55×), and Cabaret (musical) (108.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for My Fair Lady. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.