Singin' in the Rain Audience in United States
Singin' in the Rain has an estimated audience of 1,219,518 people in United States. 67.0% are female, 33.0% are male, average age 46.5. Top brand affinities: Nationality, Minnesota, Kiwoko, Whataburger, Elsword.
Top brand affinities include Nationality, Minnesota, Kiwoko, with strongest over-indexing on Nationality (5.21× the country average). Demographically, the Singin' in the Rain audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Patriotism, Spirituality.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Singin' in the Rain fans
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 46.5 |
| Estimated audience size | 1,219,518 |
Audience persona
The typical Singin' in the Rain fan in United States is more female, around 46.5 years old, with strong Patriotism tendencies and a notable affinity for Nationality.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 5.21× | Politics & Society |
| Minnesota | 3.23× | Travel & Leisure |
| Kiwoko | 73.06× | Shopping |
| Whataburger | 1.8× | Food & Beverages |
| Elsword | 15.94× | Games |
| Jingoism | 2.09× | Politics & Society |
| Nebraska Cornhuskers football | 3× | Sports |
| Google Photos | 2.03× | Technology & Electronics |
| Sussex County, New Jersey | 7.65× | Travel & Leisure |
| Home staging | 3.76× | Home & Garden |
| Nikos Kazantzakis | 38.78× | Literature |
| Buying and Selling Real Estate | 4.79× | Home & Garden |
| Eden Lake | 4.95× | Movies & TV |
| Isometric exercise | 4.78× | Sports |
| Corona (band) | 2.93× | Music & Radio |
| Barclays Center | 6.39× | Sports |
| On the Border Mexican Grill & Cantina | 3.46× | Food & Beverages |
| Kevin Sumlin | 15.37× | Sports |
| Nipsey Hussle | 2.83× | Music & Radio |
| MK | 1.96× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.97 |
| Spirituality | BALANCE | 1.47 |
| Family Orientation | CONSERVATISM | 1.4 |
| Community Orientation | OPEN | 1.36 |
| Tradition | CONSERVATISM | 1.36 |
| Travelling | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.0% |
| United Kingdom | 9.5% |
| China | 4.4% |
See Singin' in the Rain audiences in other countries
More Movies & TV audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for Singin' in the Rain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.