Aritzia Audience in United States

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Aritzia has an estimated audience of 15,393,559 people in United States. 79.8% are female, 20.2% are male, average age 33.3. Top regions: California, New York, Texas. Top brand affinities: Marshalls, Home Design, Nordstrom, Yahoo!奇摩名人娛樂, Fashion Nova.

The average Aritzia fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Marshalls, Home Design, Nordstrom, with strongest over-indexing on Marshalls (2.51× the country average). Demographically, the Aritzia audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Tradition, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Aritzia fans

Demographic split for Aritzia audience in United States
MetricValue
Female79.8%
Male20.2%
Average age33.3
Estimated audience size15,393,559

Audience persona

The typical Aritzia fan in United States is more female, around 33.3 years old, with strong Tradition tendencies and a notable affinity for Marshalls.

Top regions in United States

Top regions ranked by reach for Aritzia in United States
RegionReachAffinity
California3,294,8381.95×
New York2,710,6853.15×
Texas1,392,3911.05×
Florida1,092,2431.05×
Illinois1,073,8392.09×
New Jersey803,2242.05×
Massachusetts676,8612.23×
Michigan634,4221.58×
Washington600,5371.94×
Pennsylvania579,4431.12×
Virginia406,7081.08×
Georgia402,9830.85×
North Carolina371,8540.8×
Ohio364,9960.77×
Minnesota304,7501.38×
Indiana263,3840.94×
Maryland258,5850.98×
Oregon247,4301.4×
Colorado229,7730.95×
Connecticut229,0431.48×
Tennessee225,3490.73×
Wisconsin198,7080.86×
Arizona183,4490.58×
Missouri167,7310.68×
South Carolina142,3010.61×
Nevada130,0620.87×
Hawaii129,5661.96×
Washington, District of Columbia104,5782.26×
Kansas103,2510.85×
Louisiana95,3800.48×
Utah94,1730.68×
Kentucky91,3260.47×
Oklahoma88,4990.52×
Alabama86,7370.4×
Iowa80,3410.63×
Arkansas59,4600.47×
Rhode Island52,3891.07×
New Hampshire52,0460.86×
Nebraska47,6700.62×
Mississippi46,2170.36×
Idaho39,7120.51×
Maine39,2680.71×
Delaware31,1860.73×
West Virginia26,7980.37×
New Mexico25,8100.33×
North Dakota24,0040.76×
Vermont23,8660.88×
Montana22,7570.53×
South Dakota18,1230.51×
Alaska14,8480.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aritzia audience
BrandAffinityCategory
Marshalls2.51×Fashion & Accessoires
Home Design3.28×Home & Garden
Nordstrom2.22×Shopping
Yahoo!奇摩名人娛樂2.21×Internet & Social Media
Fashion Nova2.63×Shopping
Home Interior Design3.25×Home & Garden
Free People3.42×Fashion & Accessoires
Makeup Tutorials3.06×Beauty & Wellness
Princess Polly4.77×Fashion & Accessoires
1080i2.1×Technology & Electronics
Childbirth2.16×Kids & Family
Old Navy1.63×Fashion & Accessoires
Kohl's1.57×Shopping
YouTube Music2.33×Internet & Social Media
Men's Fashion4.16×Fashion & Accessoires
Home decorating ideas2.62×Home & Garden
Architecture & Design2.74×Business & Career
Yahoo!ショッピング1.69×
Etsy1.72×Fashion & Accessoires
Infant clothing2.17×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aritzia audience
TraitClusterScore
TraditionCONSERVATISM1.93
Pet OwnershipJOY1.91
Luxury OrientationPREMIUM1.82
SustainabilityBALANCE1.74
IndulgenceJOY1.62
CreativityOPEN1.47

Worldwide distribution

Worldwide audience distribution share by country for Aritzia
CountryShare
United States60.1%
Canada23.7%
China3.5%

See Aritzia audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Aritzia have in United States?

Aritzia has an estimated audience of 15,393,559 people in United States, concentrated in California and New York.

What is the gender split and age of Aritzia fans?

79.8% of Aritzia fans are female, 20.2% are male, with an average age of 33.3 years.

Which brands do Aritzia fans like most?

Aritzia fans show strongest brand affinity for Marshalls (2.51×), Home Design (3.28×), and Nordstrom (2.22×) over the country average.

Where do Aritzia fans live in United States?

Aritzia fans in United States are most concentrated in California (reach 3,294,838), New York (reach 2,710,685), and Texas (reach 1,392,391). These three regions account for the largest share of the active audience.

What other brands do Aritzia fans also like?

Beyond Aritzia itself, the audience over-indexes on Home Design (3.28×), Nordstrom (2.22×), Yahoo!奇摩名人娛樂 (2.21×), and Fashion Nova (2.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Aritzia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.