Bad Gyal Audience in United States
Bad Gyal has an estimated audience of 208,700 people in United States. 58.3% are female, 41.7% are male, average age 29.9. Top brand affinities: Nationality, Combat sport, Home construction, Progressive rock, Kendra Scott.
Top brand affinities include Nationality, Combat sport, Home construction, with strongest over-indexing on Nationality (4.35× the country average). Demographically, the Bad Gyal audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Bad Gyal fans
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 29.9 |
| Estimated audience size | 208,700 |
Audience persona
The typical Bad Gyal fan in United States is more female, around 29.9 years old, with strong Extroversion tendencies and a notable affinity for Nationality.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 4.35× | Politics & Society |
| Combat sport | 2.92× | Sports |
| Home construction | 2.57× | Home & Garden |
| Progressive rock | 3.26× | Music & Radio |
| Kendra Scott | 4.04× | Fashion & Accessoires |
| jordy nelson | 21.47× | Sports |
| Panama | 4.46× | Travel & Leisure |
| Personality | 6.33× | Business & Career |
| Justice | 2.55× | Politics & Society |
| TeachHUB | 3.28× | Business & Career |
| Racing | 2.1× | Cars & Mobility |
| Penn & Teller | 6.06× | Movies & TV |
| Mortgage insurance | 3.12× | Business & Career |
| Dental hygienist | 4.65× | Health |
| Bank account | 1.68× | Business & Career |
| Mothercare | 2.08× | Kids & Family |
| JTV (Indonesia) | 3.27× | |
| Stucco | 3.63× | Home & Garden |
| Isabela (province) | 7.68× | |
| Sears | 2.09× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.28 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Urban Lifestyle | OPEN | 1.15 |
| Social Media Usage | JOY | 1.06 |
| Spirituality | BALANCE | 0.96 |
| Mindfulness | BALANCE | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 66.5% |
| United States | 9.4% |
| Mexico | 5.6% |
See Bad Gyal audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
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- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bad Gyal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.