Barry Manilow Audience in United States

Barry Manilow logo

Barry Manilow has an estimated audience of 3,044,801 people in United States. 59.7% are female, 40.3% are male, average age 53.2. Top regions: Texas, California, New York. Top brand affinities: Neil Diamond, Engelbert Humperdinck (singer), Hot Chocolate (band), Barry Gibb, Rod Stewart.

The average Barry Manilow fan in United States is 53.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Neil Diamond, Engelbert Humperdinck (singer), Hot Chocolate (band), with strongest over-indexing on Neil Diamond (24.35× the country average). Demographically, the Barry Manilow audience skews more female with an average age of 53.2, and over-indexes on personality traits such as Risk Appetite, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Barry Manilow fans

Demographic split for Barry Manilow audience in United States
MetricValue
Female59.7%
Male40.3%
Average age53.2
Estimated audience size3,044,801

Audience persona

The typical Barry Manilow fan in United States is more female, around 53.2 years old, with strong Risk Appetite tendencies and a notable affinity for Neil Diamond.

Top regions in United States

Top regions ranked by reach for Barry Manilow in United States
RegionReachAffinity
Texas272,8671.04×
California228,6300.68×
New York213,0681.25×
Florida173,2860.84×
Pennsylvania131,3521.28×
Ohio114,6871.22×
Illinois114,6531.13×
New Jersey102,2821.32×
Michigan97,0361.22×
Missouri83,2471.7×
Wisconsin71,6111.56×
Massachusetts69,4121.16×
Oklahoma66,0751.95×
Indiana65,7631.18×
North Carolina65,6360.72×
Nevada64,6832.2×
Minnesota61,3461.41×
Georgia58,0170.62×
Arizona53,6560.86×
Tennessee50,4330.83×
Virginia50,0900.68×
Washington46,2560.76×
Iowa44,5731.78×
Colorado35,9710.75×
South Carolina34,6650.76×
Maryland34,3770.66×
Connecticut33,1901.09×
Kansas31,2471.3×
Alabama31,1030.73×
Kentucky28,6870.75×
Oregon26,8870.77×
Louisiana25,9980.66×
Nebraska25,7341.69×
Utah22,0800.81×
Arkansas20,3570.81×
Mississippi15,0890.6×
Rhode Island14,7741.52×
West Virginia13,2880.94×
New Hampshire13,1481.1×
Idaho12,0740.79×
Maine9,7820.9×
New Mexico9,7180.64×
Hawaii9,0090.69×
Delaware7,4280.88×
Montana6,0740.72×
Washington, District of Columbia5,3630.59×
North Dakota5,0780.81×
South Dakota5,0660.72×
Vermont4,0260.75×
Alaska3,9760.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Barry Manilow audience
BrandAffinityCategory
Neil Diamond24.35×Music & Radio
Engelbert Humperdinck (singer)58.43×Music & Radio
Hot Chocolate (band)30.81×Music & Radio
Barry Gibb30.79×Music & Radio
Rod Stewart16.25×Music & Radio
Christopher Cross19.45×Music & Radio
Donny Osmond18.9×Music & Radio
Frankie Valli16.21×Music & Radio
Bing Crosby14.79×Music & Radio
The Beach Boys7.13×Music & Radio
Michael Bolton17.72×Music & Radio
Phil Collins8.04×Music & Radio
Billy Joel7.28×Music & Radio
Soft rock4.28×Music & Radio
Virtue2.56×Politics & Society
Eagles (band)6.47×Music & Radio
Made in USA3.3×Business & Career
Dionne Warwick14.65×Music & Radio
Bee Gees12.51×Music & Radio
Diane Keaton3.17×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Barry Manilow audience
TraitClusterScore
Risk AppetiteTHRILL1.95
Community OrientationOPEN1.56
PatriotismCONSERVATISM1.51
Family OrientationCONSERVATISM1.43
SpiritualityBALANCE1.32
Luxury OrientationPREMIUM1.32

Worldwide distribution

Worldwide audience distribution share by country for Barry Manilow
CountryShare
United States46.9%
United Kingdom22.3%
Germany4.5%

See Barry Manilow audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Barry Manilow have in United States?

Barry Manilow has an estimated audience of 3,044,801 people in United States, concentrated in Texas and California.

What is the gender split and age of Barry Manilow fans?

59.7% of Barry Manilow fans are female, 40.3% are male, with an average age of 53.2 years.

Which brands do Barry Manilow fans like most?

Barry Manilow fans show strongest brand affinity for Neil Diamond (24.35×), Engelbert Humperdinck (singer) (58.43×), and Hot Chocolate (band) (30.81×) over the country average.

Where do Barry Manilow fans live in United States?

Barry Manilow fans in United States are most concentrated in Texas (reach 272,867), California (reach 228,630), and New York (reach 213,068). These three regions account for the largest share of the active audience.

What other brands do Barry Manilow fans also like?

Beyond Barry Manilow itself, the audience over-indexes on Engelbert Humperdinck (singer) (58.43×), Hot Chocolate (band) (30.81×), Barry Gibb (30.79×), and Rod Stewart (16.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Barry Manilow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.