Behaviorism Audience in United States

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Behaviorism has an estimated audience of 1,798,486 people in United States. 71.8% are female, 28.2% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: Solo climbing, WESH 2 News, WFTS-TV, Layne Staley, Brunello Cucinelli.

The average Behaviorism fan in United States is 42.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Solo climbing, WESH 2 News, WFTS-TV, with strongest over-indexing on Solo climbing (4.7× the country average). Demographically, the Behaviorism audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Community Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Behaviorism fans

Demographic split for Behaviorism audience in United States
MetricValue
Female71.8%
Male28.2%
Average age42.8
Estimated audience size1,798,486

Audience persona

The typical Behaviorism fan in United States is more female, around 42.8 years old, with strong Community Orientation tendencies and a notable affinity for Solo climbing.

Top regions in United States

Top regions ranked by reach for Behaviorism in United States
RegionReachAffinity
California238,8301.21×
Texas144,7520.94×
Florida115,0430.94×
New York94,3380.94×
Georgia61,5051.11×
Pennsylvania59,4140.98×
North Carolina56,6911.05×
Illinois54,5020.91×
New Jersey53,8291.18×
Michigan48,5391.03×
Ohio42,5000.77×
Virginia41,5040.95×
Massachusetts38,5991.09×
Tennessee37,8461.05×
Indiana37,7241.15×
Washington33,9170.94×
Arizona32,7240.89×
Maryland32,6871.06×
South Carolina27,4381.01×
Alabama27,0751.08×
Missouri26,4660.91×
Colorado25,0300.88×
Kentucky24,6411.09×
Oregon23,4881.14×
Wisconsin23,3570.86×
Louisiana22,3340.96×
Connecticut22,2751.23×
Minnesota22,2070.86×
Oklahoma21,7391.09×
Utah21,5811.34×
Mississippi16,8431.14×
Arkansas14,9631.01×
Nevada14,4040.83×
Kansas14,1061×
Iowa13,8850.94×
New Mexico10,4511.16×
West Virginia10,2881.23×
Idaho9,3521.04×
Nebraska8,8850.99×
Hawaii8,5791.11×
New Hampshire6,8210.96×
Maine5,8800.91×
Rhode Island5,0520.88×
Washington, District of Columbia5,0450.93×
Delaware4,6390.93×
South Dakota3,9340.95×
Vermont3,8371.22×
Montana3,7760.76×
North Dakota3,6961×
Alaska2,8880.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Behaviorism audience
BrandAffinityCategory
Solo climbing4.7×Sports
WESH 2 News2.07×Movies & TV
WFTS-TV2.35×Movies & TV
Layne Staley1.92×Music & Radio
Brunello Cucinelli2.18×Fashion & Accessoires
Parma3.08×Travel & Leisure
San Gil1.53×Travel & Leisure
Seagram's Escapes5.36×Food & Beverages
Final Fantasy VII (Famicom)2.54×Games
Further education1.63×Kids & Family
Vacaville, California1.81×Travel & Leisure
Cachorros1.99×Pets & Animals
Certified diabetes educator2.1×Business & Career
Software widget2.24×Technology & Electronics
Enrique Hernández (baseball)2.16×Sports
Bounce (film)1.88×Movies & TV
EShakti1.55×Shopping
Escape Games2.53×Games
Brooklyn College1.73×Business & Career
Voltron: Legendary Defender2.08×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Behaviorism audience
TraitClusterScore
Community OrientationOPEN1.85
Family OrientationCONSERVATISM1.5
Career OrientationPOWER1.48
PatriotismCONSERVATISM1.37
SpiritualityBALANCE1.33
Need for SecurityCONSERVATISM1.33

Worldwide distribution

Worldwide audience distribution share by country for Behaviorism
CountryShare
United States44.9%
United Kingdom10.7%
Canada5.4%

See Behaviorism audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Behaviorism have in United States?

Behaviorism has an estimated audience of 1,798,486 people in United States, concentrated in California and Texas.

What is the gender split and age of Behaviorism fans?

71.8% of Behaviorism fans are female, 28.2% are male, with an average age of 42.8 years.

Which brands do Behaviorism fans like most?

Behaviorism fans show strongest brand affinity for Solo climbing (4.7×), WESH 2 News (2.07×), and WFTS-TV (2.35×) over the country average.

Where do Behaviorism fans live in United States?

Behaviorism fans in United States are most concentrated in California (reach 238,830), Texas (reach 144,752), and Florida (reach 115,043). These three regions account for the largest share of the active audience.

What other brands do Behaviorism fans also like?

Beyond Behaviorism itself, the audience over-indexes on WESH 2 News (2.07×), WFTS-TV (2.35×), Layne Staley (1.92×), and Brunello Cucinelli (2.18×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Behaviorism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.