Beverley Mitchell Audience in United States

Beverley Mitchell has an estimated audience of 369,219 people in United States. 78.4% are female, 21.6% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Infiniti QX60, Horoscope, Kia Sportage, Pet insurance, ModCloth.

The average Beverley Mitchell fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Infiniti QX60, Horoscope, Kia Sportage, with strongest over-indexing on Infiniti QX60 (54.26× the country average). Demographically, the Beverley Mitchell audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Beverley Mitchell fans

Demographic split for Beverley Mitchell audience in United States
MetricValue
Female78.4%
Male21.6%
Average age33.3
Estimated audience size369,219

Audience persona

The typical Beverley Mitchell fan in United States is more female, around 33.3 years old, with strong Extroversion tendencies and a notable affinity for Infiniti QX60.

Top regions in United States

Top regions ranked by reach for Beverley Mitchell in United States
RegionReachAffinity
California31,1390.77×
Texas28,1110.89×
Florida19,5850.78×
New York16,2630.79×
Pennsylvania14,4831.16×
Ohio14,2611.25×
Illinois12,3831.01×
North Carolina11,1131×
Michigan10,6371.1×
Georgia10,1050.89×
Tennessee9,5281.29×
Indiana9,0411.34×
New Jersey7,9230.84×
Missouri7,8501.32×
Virginia7,6070.85×
Arizona7,5241×
Wisconsin6,6461.2×
Washington6,4890.88×
Colorado6,4041.1×
Alabama6,3101.22×
Minnesota6,0261.14×
Massachusetts5,8520.8×
Kentucky5,8491.26×
South Carolina5,5120.99×
Oklahoma5,2891.29×
Maryland5,0650.8×
Louisiana4,1080.86×
Oregon4,0800.96×
Iowa3,9341.29×
Kansas3,4621.19×
Arkansas3,3731.11×
Connecticut3,2800.89×
Utah3,2490.98×
Mississippi2,8330.93×
Nevada2,6930.75×
West Virginia2,2891.33×
Nebraska2,1951.19×
Idaho2,1361.15×
New Mexico1,6040.87×
New Hampshire1,5851.09×
Maine1,4241.08×
Rhode Island1,0490.89×
Montana9310.91×
South Dakota8761.03×
Delaware8330.82×
Hawaii8270.52×
North Dakota8251.09×
Alaska6450.82×
Wyoming5571.02×
Washington, District of Columbia5420.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Beverley Mitchell audience
BrandAffinityCategory
Infiniti QX6054.26×Cars & Mobility
Horoscope12.67×Health
Kia Sportage26.84×Cars & Mobility
Pet insurance15.9×Pets & Animals
ModCloth22.13×Fashion & Accessoires
Hobby Lobby3.46×Home & Garden
Whole grain13.01×Food & Beverages
Cameron Boyce10.32×Movies & TV
Josh Hutcherson10.32×Movies & TV
Indianapolis Motor Speedway10.04×Sports
Prepackaged meal11.29×Food & Beverages
Fuller House (TV series)11.74×Movies & TV
Honda HR-V17.89×Cars & Mobility
Jack Nicholson8.9×Movies & TV
Property insurance11.28×Home & Garden
Five Below3.41×Shopping
Full House9.56×Movies & TV
Aldi2.35×Shopping
Real property3.21×Home & Garden
Roulette8.87×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Beverley Mitchell audience
TraitClusterScore
ExtroversionTHRILL1.83
Risk AppetiteTHRILL1.56
Community OrientationOPEN1.47
Family OrientationCONSERVATISM1.35
Price SensitivityPREMIUM1.28
Luxury OrientationPREMIUM1.28

Worldwide distribution

Worldwide audience distribution share by country for Beverley Mitchell
CountryShare
United States48.2%
France20.2%
Germany10.2%

See Beverley Mitchell audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Beverley Mitchell have in United States?

Beverley Mitchell has an estimated audience of 369,219 people in United States, concentrated in California and Texas.

What is the gender split and age of Beverley Mitchell fans?

78.4% of Beverley Mitchell fans are female, 21.6% are male, with an average age of 33.3 years.

Which brands do Beverley Mitchell fans like most?

Beverley Mitchell fans show strongest brand affinity for Infiniti QX60 (54.26×), Horoscope (12.67×), and Kia Sportage (26.84×) over the country average.

Where do Beverley Mitchell fans live in United States?

Beverley Mitchell fans in United States are most concentrated in California (reach 31,139), Texas (reach 28,111), and Florida (reach 19,585). These three regions account for the largest share of the active audience.

What other brands do Beverley Mitchell fans also like?

Beyond Beverley Mitchell itself, the audience over-indexes on Horoscope (12.67×), Kia Sportage (26.84×), Pet insurance (15.9×), and ModCloth (22.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Beverley Mitchell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.