Big Country Audience in United States
Big Country has an estimated audience of 380,631 people in United States. 49.6% are female, 50.4% are male, average age 43.9. Top regions: Texas, California, Florida. Top brand affinities: Goop, headspace, Wok, Google Home, Dog breed.
The average Big Country fan in United States is 43.9 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Goop, headspace, Wok, with strongest over-indexing on Goop (9.91× the country average). Demographically, the Big Country audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Big Country fans
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 43.9 |
| Estimated audience size | 380,631 |
Audience persona
The typical Big Country fan in United States is balanced, around 43.9 years old, with strong Community Orientation tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 45,494 | 1.39× |
| California | 34,282 | 0.82× |
| Florida | 19,669 | 0.76× |
| Louisiana | 17,761 | 3.62× |
| New York | 16,645 | 0.78× |
| Pennsylvania | 12,921 | 1.01× |
| Illinois | 11,439 | 0.9× |
| Ohio | 10,727 | 0.91× |
| North Carolina | 9,872 | 0.86× |
| Georgia | 9,674 | 0.83× |
| Michigan | 9,015 | 0.91× |
| New Jersey | 8,373 | 0.86× |
| Washington | 8,156 | 1.07× |
| Virginia | 8,123 | 0.88× |
| Massachusetts | 7,399 | 0.99× |
| Tennessee | 7,331 | 0.96× |
| Indiana | 6,481 | 0.93× |
| Kentucky | 6,373 | 1.34× |
| Arizona | 6,175 | 0.79× |
| Missouri | 5,781 | 0.94× |
| Oklahoma | 5,634 | 1.33× |
| Colorado | 5,295 | 0.88× |
| Maryland | 5,193 | 0.79× |
| Wisconsin | 5,044 | 0.88× |
| Minnesota | 4,984 | 0.91× |
| Oregon | 4,957 | 1.14× |
| Alabama | 4,596 | 0.86× |
| South Carolina | 4,347 | 0.76× |
| Arkansas | 3,609 | 1.15× |
| Connecticut | 3,458 | 0.91× |
| Iowa | 3,318 | 1.06× |
| Nevada | 3,212 | 0.87× |
| Utah | 3,007 | 0.88× |
| Kansas | 2,799 | 0.93× |
| Idaho | 2,756 | 1.44× |
| Nebraska | 2,433 | 1.27× |
| Mississippi | 2,255 | 0.72× |
| West Virginia | 1,877 | 1.06× |
| New Mexico | 1,556 | 0.82× |
| Maine | 1,394 | 1.02× |
| New Hampshire | 1,356 | 0.9× |
| Hawaii | 1,248 | 0.76× |
| Montana | 1,084 | 1.03× |
| Rhode Island | 1,053 | 0.87× |
| Washington, District of Columbia | 902 | 0.79× |
| South Dakota | 766 | 0.87× |
| Delaware | 756 | 0.72× |
| Wyoming | 697 | 1.24× |
| Alaska | 691 | 0.85× |
| North Dakota | 643 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 9.91× | Internet & Social Media |
| headspace | 16.09× | Health |
| Wok | 11.12× | Food & Beverages |
| Google Home | 10.32× | Technology & Electronics |
| Dog breed | 1.76× | Pets & Animals |
| Cherish (group) | 15.11× | Music & Radio |
| Governor of Michigan | 9.93× | Politics & Society |
| Days Out With Kids | 20× | Travel & Leisure |
| Hibachi | 10× | Food & Beverages |
| Cryptic crossword | 19.07× | Technology & Electronics |
| Grace Slick | 10.8× | Music & Radio |
| Israel | 2.46× | Travel & Leisure |
| Home Delivery | 3.36× | Food & Beverages |
| Ayrton Senna | 10.59× | Sports |
| Ira Glass | 17.89× | Music & Radio |
| Kikar HaShabbat | 16.46× | News |
| Goma | 16.8× | Travel & Leisure |
| Lenny Henry | 25.32× | Movies & TV |
| TV Fanatic | 9.09× | Movies & TV |
| Vocal harmony | 3.79× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.3 |
| Extroversion | THRILL | 1.3 |
| Patriotism | CONSERVATISM | 1.22 |
| DIY Mentality | THRILL | 1.21 |
| Indulgence | JOY | 1.16 |
| Individualism | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.7% |
| United Kingdom | 29.3% |
| Canada | 5.0% |
See Big Country audiences in other countries
More Band audiences in United States
- Fun (39,137,239)
- Animal Liberation Orchestra (35,886,708)
- Cherryblossom (18,458,000)
- MAX (band) (16,907,176)
- Hello (band) (15,458,600)
Frequently asked questions
How many fans does Big Country have in United States?
Big Country has an estimated audience of 380,631 people in United States, concentrated in Texas and California.
What is the gender split and age of Big Country fans?
49.6% of Big Country fans are female, 50.4% are male, with an average age of 43.9 years.
Which brands do Big Country fans like most?
Big Country fans show strongest brand affinity for Goop (9.91×), headspace (16.09×), and Wok (11.12×) over the country average.
Where do Big Country fans live in United States?
Big Country fans in United States are most concentrated in Texas (reach 45,494), California (reach 34,282), and Florida (reach 19,669). These three regions account for the largest share of the active audience.
What other brands do Big Country fans also like?
Beyond Big Country itself, the audience over-indexes on headspace (16.09×), Wok (11.12×), Google Home (10.32×), and Dog breed (1.76×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Big Country. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.