Billie Holiday Audience in United States

Billie Holiday logo

Billie Holiday has an estimated audience of 1,544,069 people in United States. 64.0% are female, 36.0% are male, average age 49.0. Top regions: California, Texas, New York. Top brand affinities: Danny Glover, Swing music, Amy Winehouse, Nat King Cole, Uzo Aduba.

The average Billie Holiday fan in United States is 49.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Danny Glover, Swing music, Amy Winehouse, with strongest over-indexing on Danny Glover (74.52× the country average). Demographically, the Billie Holiday audience skews more female with an average age of 49.0, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Jazz

Demographics of Billie Holiday fans

Demographic split for Billie Holiday audience in United States
MetricValue
Female64.0%
Male36.0%
Average age49.0
Estimated audience size1,544,069

Audience persona

The typical Billie Holiday fan in United States is more female, around 49.0 years old, with strong Risk Appetite tendencies and a notable affinity for Danny Glover.

Top regions in United States

Top regions ranked by reach for Billie Holiday in United States
RegionReachAffinity
California184,7021.09×
Texas133,4351.01×
New York113,9201.32×
Florida108,2081.04×
Georgia70,9301.49×
Pennsylvania61,7631.19×
Illinois59,0981.15×
North Carolina58,2091.25×
Maryland51,2771.93×
Ohio48,1361.01×
Michigan45,0461.12×
Virginia44,4811.18×
New Jersey42,3711.08×
Tennessee35,5781.15×
Massachusetts32,2721.06×
Washington30,830
Louisiana28,0671.41×
Arizona27,8910.88×
Indiana26,9100.95×
South Carolina26,8921.16×
Missouri26,8841.08×
Alabama26,4331.23×
Colorado21,3530.88×
Minnesota19,3550.87×
Mississippi18,6801.47×
Wisconsin18,5460.8×
Oregon17,725
Kentucky17,2580.89×
Oklahoma15,8260.92×
Connecticut15,5851.01×
Nevada14,7660.99×
Arkansas12,3720.97×
Kansas10,6480.88×
Utah10,2060.74×
Iowa9,3020.73×
Washington, District of Columbia7,9021.7×
New Mexico6,7670.87×
West Virginia5,7640.8×
Nebraska5,7020.74×
Idaho5,3230.69×
Hawaii4,8950.74×
Rhode Island4,7690.97×
Delaware4,6971.1×
New Hampshire4,6610.77×
Maine4,4250.8×
Montana2,8800.67×
Alaska2,4020.73×
Vermont2,3750.88×
South Dakota1,8690.52×
North Dakota1,7300.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Billie Holiday audience
BrandAffinityCategory
Danny Glover74.52×Movies & TV
Swing music31.85×Music & Radio
Amy Winehouse41.65×Music & Radio
Nat King Cole67.03×Music & Radio
Uzo Aduba53.94×Movies & TV
Natalie Cole75×Music & Radio
Judy Garland27.05×Movies & TV
Barbra Streisand26.25×Music & Radio
Ella Fitzgerald51.77×Music & Radio
Michael Bublé36.79×Music & Radio
Motown16.52×Music & Radio
Big band40.55×Music & Radio
Bette Midler36.31×Music & Radio
Free jazz39.18×Music & Radio
Tony Bennett50.8×Music & Radio
Josh Groban40.29×Music & Radio
Nina Simone40.63×Music & Radio
Smooth jazz30.82×Music & Radio
Dean Martin32.68×Music & Radio
Miles Davis40.42×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Billie Holiday audience
TraitClusterScore
Risk AppetiteTHRILL2.07
Luxury OrientationPREMIUM1.54
SustainabilityBALANCE1.36
Community OrientationOPEN1.28
Urban LifestyleOPEN1.26
TravellingTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Billie Holiday
CountryShare
United States42.5%
United Kingdom5.9%
Spain5.0%

See Billie Holiday audiences in other countries

More Jazz audiences in United States

Frequently asked questions

How many fans does Billie Holiday have in United States?

Billie Holiday has an estimated audience of 1,544,069 people in United States, concentrated in California and Texas.

What is the gender split and age of Billie Holiday fans?

64.0% of Billie Holiday fans are female, 36.0% are male, with an average age of 49.0 years.

Which brands do Billie Holiday fans like most?

Billie Holiday fans show strongest brand affinity for Danny Glover (74.52×), Swing music (31.85×), and Amy Winehouse (41.65×) over the country average.

Where do Billie Holiday fans live in United States?

Billie Holiday fans in United States are most concentrated in California (reach 184,702), Texas (reach 133,435), and New York (reach 113,920). These three regions account for the largest share of the active audience.

What other brands do Billie Holiday fans also like?

Beyond Billie Holiday itself, the audience over-indexes on Swing music (31.85×), Amy Winehouse (41.65×), Nat King Cole (67.03×), and Uzo Aduba (53.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Billie Holiday. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.