Bob Menendez Audience in United States
Bob Menendez has an estimated audience of 379,981 people in United States. 57.1% are female, 42.9% are male, average age 42.6. Top brand affinities: Minnesota, Panama, Spinal muscular atrophy, Google Analytics, Natural rubber.
Top brand affinities include Minnesota, Panama, Spinal muscular atrophy, with strongest over-indexing on Minnesota (3.91× the country average). Demographically, the Bob Menendez audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Bob Menendez fans
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 42.6 |
| Estimated audience size | 379,981 |
Audience persona
The typical Bob Menendez fan in United States is more female, around 42.6 years old, with strong Career Orientation tendencies and a notable affinity for Minnesota.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 3.91× | Travel & Leisure |
| Panama | 5.58× | Travel & Leisure |
| Spinal muscular atrophy | 8.33× | Health |
| Google Analytics | 4.02× | Internet & Social Media |
| Natural rubber | 1.66× | Cars & Mobility |
| Mackenzie Foy | 5.15× | Fashion & Accessoires |
| Penn & Teller | 5.33× | Movies & TV |
| Justice | 1.66× | Politics & Society |
| St Matthew Passion | 24.05× | |
| Google Wallet | 3.83× | Technology & Electronics |
| Mothercare | 1.66× | Kids & Family |
| JTV (Indonesia) | 2.67× | |
| Mortgage insurance | 1.82× | Business & Career |
| Public speaking | 1.58× | Politics & Society |
| Dental hygienist | 2.61× | Health |
| Nasi goreng | 15× | Food & Beverages |
| Graham Greene (actor) | 2.22× | |
| Shelby Foote | 4.58× | Literature |
| Mad About You | 4.13× | Movies & TV |
| CAC 40 | 1.68× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.62 |
| Convenience Orientation | PREMIUM | 1.53 |
| Travelling | THRILL | 1.48 |
| Individualism | JOY | 1.47 |
| Urban Lifestyle | OPEN | 1.42 |
| Design Affinity | PREMIUM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 96.2% |
| Germany | 2.8% |
| Italy | 0.6% |
See Bob Menendez audiences in other countries
More Politician audiences in United States
- Kristi Noem (25,444,402)
- Benjamin Netanyahu (13,542,332)
- John F. Kennedy (13,182,218)
- Abraham Lincoln (9,386,773)
- Bill Clinton (8,935,487)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bob Menendez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.