Spinal muscular atrophy Audience in United States

Spinal muscular atrophy logo

Spinal muscular atrophy has an estimated audience of 877,367 people in United States. 67.0% are female, 33.0% are male, average age 45.5. Top regions: California, Texas, Florida. Top brand affinities: Hebe, Zoo Tycoon (series), Historic site, Stamp collecting, Governor of Michigan.

The average Spinal muscular atrophy fan in United States is 45.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hebe, Zoo Tycoon (series), Historic site, with strongest over-indexing on Hebe (8.84× the country average). Demographically, the Spinal muscular atrophy audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Spinal muscular atrophy fans

Demographic split for Spinal muscular atrophy audience in United States
MetricValue
Female67.0%
Male33.0%
Average age45.5
Estimated audience size877,367

Audience persona

The typical Spinal muscular atrophy fan in United States is more female, around 45.5 years old, with strong Family Orientation tendencies and a notable affinity for Hebe.

Top regions in United States

Top regions ranked by reach for Spinal muscular atrophy in United States
RegionReachAffinity
California91,1850.95×
Texas82,1431.09×
Florida70,0101.18×
New York54,3111.11×
Pennsylvania33,0071.12×
Illinois29,9221.02×
North Carolina29,0681.1×
Ohio27,9811.04×
Georgia27,8031.03×
New Jersey23,6241.06×
Michigan22,837
Virginia21,7381.02×
Massachusetts20,0871.16×
Tennessee19,3321.1×
Missouri17,2331.22×
Indiana15,4910.97×
Arizona15,2820.85×
Washington15,0790.86×
Maryland14,5370.96×
South Carolina13,9651.06×
Colorado13,9351.01×
Louisiana13,6651.21×
Alabama12,9481.06×
Wisconsin12,6690.96×
Kentucky12,4381.13×
Minnesota12,1770.97×
Oklahoma9,9191.02×
Connecticut9,3091.06×
Arkansas9,1191.26×
Oregon8,7690.87×
Mississippi8,6361.19×
Kansas7,7151.12×
Iowa7,232
Utah6,9730.89×
Nevada6,6710.79×
West Virginia4,7661.17×
Nebraska4,6311.05×
New Mexico3,8920.88×
Hawaii3,5380.94×
Idaho3,4520.78×
New Hampshire3,2480.94×
Maine3,0270.96×
Washington, District of Columbia2,8601.08×
Rhode Island2,4580.88×
Delaware2,1420.88×
Montana1,9970.82×
South Dakota1,9070.94×
North Dakota1,7740.98×
Vermont1,3530.88×
Alaska1,2660.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Spinal muscular atrophy audience
BrandAffinityCategory
Hebe8.84×Home & Garden
Zoo Tycoon (series)20×Games
Historic site3.75×Arts & Culture
Stamp collecting4.12×Home & Garden
Governor of Michigan6.36×Politics & Society
Jingoism1.69×Politics & Society
Brunello Cucinelli5.66×Fashion & Accessoires
Goop3.84×Internet & Social Media
Kendra Scott2.04×Fashion & Accessoires
Wok4.53×Food & Beverages
Layne Staley3.89×Music & Radio
headspace5.46×Health
Buying and Selling Real Estate4.57×Home & Garden
Grinch2.34×Movies & TV
Google Home3.47×Technology & Electronics
El Paso County, Colorado6.73×Travel & Leisure
Grace Slick4.54×Music & Radio
TV Fanatic5.49×Movies & TV
Fairy godmother3.81×Literature
Cherish (group)5.54×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Spinal muscular atrophy audience
TraitClusterScore
Family OrientationCONSERVATISM2.02
Need for SecurityCONSERVATISM1.89
Career OrientationPOWER1.46
Price SensitivityPREMIUM1.36
PatriotismCONSERVATISM1.32
SpiritualityBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Spinal muscular atrophy
CountryShare
United States28.4%
Colombia10.1%
Japan7.3%

See Spinal muscular atrophy audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Spinal muscular atrophy have in United States?

Spinal muscular atrophy has an estimated audience of 877,367 people in United States, concentrated in California and Texas.

What is the gender split and age of Spinal muscular atrophy fans?

67.0% of Spinal muscular atrophy fans are female, 33.0% are male, with an average age of 45.5 years.

Which brands do Spinal muscular atrophy fans like most?

Spinal muscular atrophy fans show strongest brand affinity for Hebe (8.84×), Zoo Tycoon (series) (20×), and Historic site (3.75×) over the country average.

Where do Spinal muscular atrophy fans live in United States?

Spinal muscular atrophy fans in United States are most concentrated in California (reach 91,185), Texas (reach 82,143), and Florida (reach 70,010). These three regions account for the largest share of the active audience.

What other brands do Spinal muscular atrophy fans also like?

Beyond Spinal muscular atrophy itself, the audience over-indexes on Zoo Tycoon (series) (20×), Historic site (3.75×), Stamp collecting (4.12×), and Governor of Michigan (6.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Spinal muscular atrophy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.